The Fonecast produces regular podcasts for the UK mobile phone industry. Its news review runs for approximately 30 minutes and is free to download. Separate in-depth features are also created regularly throughout the year. A number of advertising and promotional opportunities are available on the podcasts and also on the website. Please download the media pack (pdf) or listen to one of our podcasts to learn more.

In addition, the team behind The Fonecast are professional podcasters who can research, script, produce and present online broadcasts for your company, your organisation or your products. They’ll handle everything… including all the messy technical stuff.

To get in touch, please email info@thefonecast.com

Iain Graham

Iain Graham is the voice of The Fonecast. He’s a veteran of the mobile industry, having held senior positions with One2One (now T-Mobile) and Vodafone since the 1980s. Iain left his role as Vodafone’s Head of Indirect Business in 2005 to become a consultant and professional toastmaster. His sense of humour and no-nonsense attitude makes him the perfect person to host each edition of The Fonecast… and to work with your company.

James Rosewell

James Rosewell is the technical wizard who built The Fonecast web site and created his own easy-to-use podcast software. He started his career at the sharp end of technology, as a key member of a small team in a high-growth software start-up. James then spent 10 years with Vodafone, where he established a technology account management function that brought control to a £25m programme. He led the team of 100 people that replaced Vodafone’s Retail IT platform and grew service provision IT systems in line with Vodafone’s exponential expansion during the late 1990s. James passionately believes in the benefits mobile applications provide and is currently bringing those benefits to web developers through the open source project 51Degrees.

Mark Bridge

Mark Bridge is writer and podcast producer for The Fonecast. The rest of the time he’s a freelance writer who’s focussed on the mobile phone and IT industries. Mark has over 15 years’ experience working with fixed-line and mobile communications, beginning his career as a telephone engineer before finding sanctuary within the warmth of an office. As well as copywriting and consulting, he also turns up occasionally as the ‘gadget expert’ or 'mobile phone expert' on radio and TV. He’s committed to making technology easier to understand – through his writing, in his broadcasting and through his contribution to The Fonecast.

Recent Podcasts

An extra 74 percent of nothing is still nothing

Mark Bridge writes

Ah, the joys of multiplying by zero. I was reminded of my school maths lessons when I saw a news release from Orange UK this week.

Steve Wallage, Head of Sport Partnerships and Services for Orange UK was quoted as saying “Based on the surge in demand for mobile TV during the Ashes last summer, we expect viewing figures could rocket by at least 74% during the World Cup”.

Author: The Fonecast
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Article rating: No rating

O2 UK is the latest network to drop unlimited data

O2 UK is the latest mobile network operator to remove 'unlimited' mobile data for new customers. Although existing customers won't be affected, any new or upgrading customers will have a fixed data allowance on their tariff and will need to choose a 'Bolt On' allowance if they want to exceed this. The new tariffs will be introduced from 24th June – when the iPhone 4 launches – although unlimited data will be available as a promotion until 1st October 2010.

The company says current usage patterns show that 97% of O2 customers would not need to buy additional data allowances as the lowest bundle (500MB) provides at least 2.5 times the average O2 customer's use.

Author: The Fonecast
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Parents need to be more aware of smartphone risks

Neelie Kroes, European Commission Vice-President for the Digital Agenda, has urged mobile phone operators to raise parents' awareness of the potential risks faced by children who use smartphones, such as access to 'adult' content.

While welcoming the progress made by operators on their work to keep children safe while using mobile phones, she warned that parents were often "not as tuned into the latest developments in mobile phones as the younger generation".

Author: The Fonecast
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Nokia Siemens Networks upgrades O2's mobile data service in London

Nokia Siemens Networks says it's been working to remove bottlenecks from O2’s mobile broadband coverage in London, helping the network meet the demands of its smartphone users.

By analysing the activity of smart devices on the O2 network and combining this with traffic growth forecasts, NSN says it's upgraded the network elements and modules identified as current and potential future bottlenecks. Adding new base stations to existing sites has helped O2 increase coverage and capacity while also conserving smartphone battery life.

Author: The Fonecast
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America's first 4G mobile phone breaks sales records

US mobile operator Sprint says the HTC EVO 4G broke sales records when it went on sale last Friday, although it's not quoted any specific figures. It says Friday sales of the HTC EVO 4G, which includes 3G and 4G technology along with a 4.3-inch screen and 8 megapixel camera, were the largest quantity of a single phone model sold in one day ever for Sprint.

Author: The Fonecast
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