Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

Opinion

Geography meets Social Media on 'Geosocial' sites

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

Ted Landphair of voanews.com writes:

There’s a well-worn phrase in real estate: “location, location, location,” meaning that where a property is located, alone, means more than anything else when it comes to assessing its value.

But ‘location’ is getting new meanings in these days of smartphones and other hand-held devices.

When satellite-based global positioning and tracking became commonly available on computers and smartphones, sales of maps and requests for directions from strangers took a nosedive. We know of people who hardly go out of the house without first checking for GPS directions.

Some apps, or phone applications, even provide real-time alerts about traffic jams, accidents, and detours.

A new study by the Pew Research Center’s Internet & American Life Project finds that 28% of adults use what it calls mobile and social-media ‘location services’ every day. And not just to plan trips and get directions.

“Smartphone owners are using their phones to get fast access to location-relevant information on-the-go," said Kathryn Zickuhr, co-author of the Pew report.

What does that mean?  Lots of smartphone owners get recommendations for restaurants, museums and theaters based on where they happen to be at the time. Young adults use so-called ‘geosocial’ check-in services such as Foursquare and Gowalla, to keep track of friends’ whereabouts and pick places to meet and eat.

Foursquare users can play a game in which rivals compete to become what they call the ‘mayor’ of a place - even an office building or a post office - just by sending out a signal that they’re in that particular location.

We’re told that a security guard here, for instance, was the ‘mayor’ of the Voice of America for a time, reviewing our visitors’ tour and even the quality of our cafeteria food. We’re scrolling our smartphones frantically to read that.

Originally published on voanews.com

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Opinion Articles

ExclusiveLast week at The Fonecast: 26th September 2011

Mark Bridge writes:

Welcome to a summary of last week’s mobile industry news from TheFonecast.com.

The biggest mobile-flavoured story from the past seven days was probably HP’s replacement of its president and CEO. Léo Apotheker is out after less than a year, replaced by former eBay CEO Meg Whitman. It’s not likely to affect the company’s plans for webOS tablets and phones… but it’ll be interesting to see what Ms Whitman does next.

ExclusiveNot all mystery shopping is a complete mystery

Mark Bridge writes:

If you’ve worked in retail, you’re probably aware of the ‘mystery shopper’. This is someone who appears to be a regular consumer but is actually reviewing your performance. Perhaps they’re working for your employer, maybe they’re conducting an independent survey, they may even be reporting for a magazine or newspaper. But they’re about as welcome as a knock on the front door when you’re at home in the shower.

ExclusiveOnly 17 per cent of advertisers have a mobile-optimised site

Google UK head of mobile advertising, Simon Morgan, considers the most significant developments in the field of m-commerce and crunches the mobile numbers.

Over the past year we've seen smartphones overtake PC sales for the first time. The number of people on the mobile web globally has doubled, reaching one billion and in the UK there are now 20 million mobile internet users. If we think of search as being a barometer of consumer interest, in just 12 months there has been a huge shift.

ExclusiveGeography meets Social Media on 'Geosocial' sites

Ted Landphair of voanews.com writes:

There’s a well-worn phrase in real estate: “location, location, location,” meaning that where a property is located, alone, means more than anything else when it comes to assessing its value.

But ‘location’ is getting new meanings in these days of smartphones and other hand-held devices.

RSS
First5960616264666768Last

Recent Podcasts

ExclusivePodcast from Mobile World Congress 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

ExclusiveLooking back at February: from security scares to multiple MVNOs

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

ExclusiveA month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

RSS
12345678910Last

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive