Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

Opinion

It’s not your fault, so why wait for your mobile phone?

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

David Heled writes:

By the end of next year, there will be more mobile phone subscriptions than people in the world, according to a UN agency report published in May. There are currently 7.1 billion people in the world and around 6.8 billion mobile subscriptions. This figure is only set to grow.

The dependency on mobile phones is at an all-time high. Used for everything from the weekly grocery shop to monitoring heart rate, it’s no underestimation to say that we would be lost without our mobile phones. So when it takes days for your phone to be repaired, it has a considerable impact on your normal daily life.

In a recent study from Cellebrite, the market leader in retail mobile content transfer, 69 per cent of people claimed that the typical three-day wait for mobile phone repairs was unacceptable. A further 46 per cent said they would feel uncomfortable sending their mobile phone away for repair due to the amount of data that is kept on their device; a figure that is completely justified when taking into consideration how much information is potentially given away.

What many people are not aware of is that in 60 per cent of cases, the issue with the smartphone is software related and can be resolved within minutes but still, people send their phones away.

Common faults that customers complain about

One of the most common faults reported by customers, resulting in sending their phones for repairs, is that “the battery drains too quickly”, but this is just in comparison with old feature mobiles that could easily function for three or four consecutive days without the need for recharging. Smartphones process and store far more data than the old feature mobile would, and with the adoption of mobile apps – the strain that is put on the battery life will cause it to drain quicker. That’s just the trade-off that exists when you have a device that you can use for virtually anything.

Another fault that is commonly reported is that the volume on a customer’s mobile phone does not work. This is usually because the volume settings are incorrectly set and, unlike old feature phones, there are as many as seven volume settings to contend with.

A lack of internet connection can also be a problem that’s brought to operators and again. This is normally down to the phone being originally set to airplane mode or having data services inadvertently switched off.

What can customers demand from operators?

Despite the many misconceptions of mobile faults, mobile phones do stop working, it’s inevitable. But data can live on with operators able to transfer all your data from the broken mobile phone to the new device. Phone-to-phone content transfer can be done in-store and in a relatively short space of time. It certainly doesn’t take days and there’s no need to send your phone away for repairs.

Many faults can, however, be detected and corrected in your operator’s store. This can involve simply changing the configuration of the email and phone settings. There is also a web-based service that consumers can use that will repair their phone remotely, involving a remote takeover and support via an operator’s call centre.

Put simply: you don’t have to relinquish your mobile phone. Operators have the solutions to most reported mobile phone faults, and this doesn’t involve sending the mobile phone away for repairs – it can be done in-store.

Time is wasted sending phones away for repair, especially seeing as many of the reported faults are ones that can be corrected in a matter of minutes. Even if there isn’t time to go to a store to get the phone fixed, it can be repaired remotely.

The increase in mobile phone subscriptions will lead to more reported problems with devices, but operators and customers alike should be aware that the culture of sending phones away for repair is fading as diagnostic solutions become more readily available.

David Heled is VP of research & development at Cellebrite.

We talked to Dave Golding of Cellebrite about smartphone fault diagnosis in a podcast last year. You can listen to the interview via the built-in audio player on our website or by downloading the MP3 file.

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Opinion Articles

Whatever happened to all my tech?

ExclusiveWhatever happened to all my tech?

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.

ExclusivePredictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Kapture review: the audio-recording wristband

ExclusiveKapture review: the audio-recording wristband

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

RSS
12345678910Last

Recent Podcasts

ExclusivePodcast - 9th July 2008

Iain Graham, Mark Bridge and James Rosewell look at the week's mobile industry headlines, listen to Maria Sharapova talk about designing accessories and preview the fashionable Nokia 7610 Supernova.

ExclusivePodcast - 2nd July 2008

This week’s edition of The Fonecast looks at the Motorola ZN5 camera phone and talks about mobile industry news from the last seven days - including termination rates, Symbian and international growth.

ExclusivePodcast - 25th June 2008

This week The Fonecast reviews the 8 megapixel Sony Ericsson C905 Cyber-shot that offers a real alternative to a digital camera. Iain, Mark and James also find time to bring you the latest news and views from around the mobile industry.

ExclusivePodcast - 18th June 2008

This week the team reviews the Nokia E71, talks to Ian White about The Fone Academy and brings you the latest news and views from the mobile industry.

ExclusivePodcast - 11th June 2008

The new 3G Apple iPhone is released... and The Fonecast takes a close look at the specifications. You’ll also hear the rest of the week’s news headlines, along with a conversation about box breaking with independent dealer Adrian Foot.

RSS
First8687888991939495Last

Follow thefonecast.com

Archive Calendar

«June 2026»
MonTueWedThuFriSatSun
25262728293031
1234567
891011121314
15161718192021
22232425262728
293012345

Archive