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Thursday, February 10, 2011

82% of navigation app users wouldn't buy a dedicated sat nav

Mobile navigation developer ALK Technologies, the company behind CoPilot Live mobile navigation apps, says 82% of its users are unlikely to purchase a dedicated sat nav device in the future. This news reinforces recent reports that suggest smartphones are continuing to threaten the in-car dominance of dedicated satellite navigation hardware.

The survey of 5,000 app users also revealed that 65% of respondents use CoPilot Live at least once a week, which suggests it’s used as a genuine alternative to a dedicated system.

David Quin, marketing director of CoPilot Live navigation at ALK Technologies, said “This survey is concrete evidence that smartphone navigation is a direct threat to dedicated devices. Full-featured apps like CoPilot Live now provide the same advanced guidance features and detailed maps of a high-end sat nav on a wide range of handsets, and that for the majority, there’s no going back. As smartphones reach mass market penetration it is inevitable that the dedicated device will become the niche product.”

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Tags: location smartphone applications Co-Pilot

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Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
Author: The Fonecast
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Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
Author: The Fonecast
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Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
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Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
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Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
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Article rating: 4.0
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Author: The Fonecast
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