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Tuesday, January 25, 2011

New UK virtual network offers real-time SMS monitoring to protect children

Anvil Mobile, a virtual network that uses Three UK, has created a new mobile service for children and vulnerable adults. It’s called ‘Simply Safe’ and it automatically scans every text message sent and received to identify potential risks.

The Simply Safe SIM sends a text message or email to a parent, guardian or carer if abusive language and possible bullying or predatory behaviour is detected. Text messages that are considered potentially dangerous can be viewed online, with the option of blocking the sender.

Simply Safe works on most unlocked 3G phones and uses the TxtSafer profiling software from Crisp Thinking.

Additional options from Anvil include call recording and a local geographic number instead of a conventional mobile number.

Ian Philip, CEO at Anvil Mobile, said “Parents are under increasing pressure to provide children as young as five with mobile phones at the same time as there is increasing concern about mobile bullying and grooming. Simply Safe provides parents with the safety and reassurance they need while giving their children the freedom to use their phones. But it’s not just children that are at risk; disabled people along with ethnic, religious and sexual minorities and even certain professions such as social workers and teachers can also be vulnerable. Whatever the reason, there is a need for a simple system that protects mobile users and provides the evidence for action to be taken if required.”

The subscription cost for Simply Safe on a two-year contract is £13.90 a month.

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