Latest Podcast



Featured Articles

Monday, October 10, 2011

New funding for madvertise strengthens its European plans

Mobile advertising network madvertise has arranged more than $10 million in new funding, with US-based Blumberg Capital and previous investor Earlybird Venture Capital both agreeing to provide funds.

Berlin-based madvertise has grown over the last two years to become market leader in Germany, Austria and Switzerland, making it one of the largest mobile ad networks in Europe. Last week, the company announced that its turnover had increased more than 300% in the first half of 2011.

Carsten Frien, CEO and co-founder of madvertise, said “The second round funding from a Silicon Valley investor demonstrates the dynamic potential of the mobile advertising market in Europe and confirms madvertise’s strategy. The investment of renowned US investor Blumberg Capital is recognition of our strong market vision, outstanding technology and rapid execution, which has seen madvertise become one of Europe's leading mobile advertising networks. With Earlybird, who has significantly increased its investment in the B round, we already have one of the leading European VCs on board, so it is an ideal combination.”

Part of the investment will be directed to the company’s UK operations, with the aim of expanding the team and accelerating growth.

We spoke to Carsten Frien about mobile advertising and app promotion earlier this year. You can listen to the full interview on our website, via iTunes or by downloading the MP3 file.
Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: NewsNumber of views: 12372

Tags: advertising uk switzerland germany madvertise austria

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Opinion Articles

Recent Podcasts

New phones, new CEOs, mobile payments and 4G growth

Podcast - 20th March 2013

In today's podcast we're talking about Samsung's new Galaxy S4 smartphone, BlackBerry's record-breaking purchase order and Intuit's mobile payment service.

There's also a discussion about the changes at ST-Ericsson, a new CEO coming to ARM, Vodafone's sponsorship plans, management moves at Android and the 2013 Mobile News Awards.

Author: The Fonecast
0 Comments
Article rating: No rating

Cutbacks for Motorola and no increases for Tesco Mobile... plus the rest of the week's news

Podcast - 13th March 2013

Today's podcast talks about job cuts at Motorola, a tariff promise from Tesco Mobile and a departing CEO at ST-Ericsson.

There's also news about acquisitions, application stores, European network standards and a chilly way of breaking into an encrypted smartphone.

Author: The Fonecast
0 Comments
Article rating: No rating

All the big news from Mobile World Congress... and much more

Podcast - 6th March 2013

We're back from Mobile World Congress 2013 with the latest news for the UK mobile phone industry.

Today's conversation covers new handsets, forthcoming operating systems, apps, mobile payments, VoIP, 4G and Facebook's two-tier internet.

Author: The Fonecast
0 Comments
Article rating: No rating

We report from Mobile World Congress 2013

Podcast - 1st March 2013

Today's podcast was recorded at Mobile World Congress 2013, where Mark Bridge has been reporting on the latest news from handset manufacturers.

He also drops into the Global Mobile Awards - and finds out who won the inaugural Dead Technology Award at the unofficial festival fringe.

Author: The Fonecast
0 Comments
Article rating: 5.0

What to expect at Mobile World Congress 2013: Windsor Holden of Juniper Research

Podcast - 23rd February 2013

In today's special programme we're preparing for Mobile World Congress 2013. To find out what to expect, Mark Bridge talks to Dr Windsor Holden of Juniper Research.

Their conversation covers everything from Apple's absence to connected cows - and from new operating systems to paying for applications.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First2122232426282930Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«October 2025»
MonTueWedThuFriSatSun
293012345
6789101112
13141516171819
20212223242526
272829303112
3456789

Archive

Terms Of Use | Privacy Statement