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Sunday, May 29, 2011

How the iPad changed business within a year

Mark Bridge writes:

Even the most cynical observer needs to admit that the Apple iPad is changing business. Cynics can argue that the world of work may not be changed permanently - and it may not be changed for good - but the way we work is definitely changing.

iPad sales started just over a year ago, hitting the US in April 2010 and the UK at the end of May. Soon, companies with nothing to say were squeezing “iPad” or “tablet” into their press releases. Gone were dubious surveys that demonstrated a product’s merits; instead we now had dubious tablet apps. Kitteh want iPad. Awww.

But alongside the novelty there’s been practicality. Recently US mobile payment service Square launched an updated app that’ll turn an iPad into a cash register. Plug in the tiny Square card reader and your iPad is a Point of Sale terminal. No need for a till, no need for a separate credit card machine. Square Register lets you sell products, takes payment, sends receipts by email and will even analyse your sales.

And now Alaska Airlines is replacing flight manuals with iPads in a move that’s been approved by the Federal Aviation Administration. Although equipping crews with iPads has a cost implication, this is expected to be offset by cost savings from paper, printing and distribution costs, along with reduced fuel consumption and a lower risk of injury from the lighter weight. Alaska Airlines says pilots will be able to find information faster and easier (although, as the iPad is an electronic device, it needs to be stowed during takeoff and landing!)

Yes, the iPad is still favoured as a media consumption device - and we’re a long way from the Star Trek world where engineers carried tablet computers everywhere - but we’re definitely getting closer.

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Opinion Articles

How AI technology is transforming the smartphone experience

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By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
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Whatever happened to all my tech?

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Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
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Kapture review: the audio-recording wristband

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The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
4 Comments
Article rating: 4.0
Making mobile websites work better

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James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
1 Comments
Article rating: 4.0
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