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Thursday, June 5, 2014

Vertu adds high-spec luxury Android smartphone to its range

UK-based luxury mobile phone manufacturer Vertu has launched a new smartphone called the Signature Touch.

It’s a high-spec device running Android v4.4 on a Qualcomm Snapdragon 2.3GHz quad-core processor. Tech specs include a 4.7-inch full HD display, a 13 megapixel rear-facing camera, 2.1 megapixel front-facing camera, 64GB of memory, wireless charging, NFC and stereo loudspeakers.

The screen is protected by solid sapphire crystal, the casing is titanium, the camera is certified by Hasselblad and the audio technology (which features Dolby Digital Plus surround sound) has been tuned in partnership with Bang & Olufsen.

As with previous devices, customers are being offered the Vertu Concierge facility along with the Vertu Life VIP event service and a security suite called Vertu Certainty.

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Vertu’s Signature Touch will be available in stores from this month. The price is expected to be from around £6750.

Massimiliano Pogliani, Vertu’s Chief Executive Officer, said “Signature Touch is our pinnacle smartphone, designed for a global consumer who appreciates and expects unique products and first class performance. In Signature Touch we have created a phone that exceeds our customers’ expectations and that we believe will cement our position as leader of the luxury mobile category. Its bold design exhibits classic Vertu styling elements, such as the raised ceramic pillow and strong V forms; these flourishes immediately set the phone apart from mainstream manufacturers. Our commitment to hand craftsmanship and perfectly selected materials is equally well demonstrated through the beautifully stitched calf leather and skillfully polished and brushed titanium casing. Signature Touch is a powerful smartphone, employing the latest software and components to deliver outstanding performance.”

Vertu was originally a Nokia brand, becoming an independent business in 2012.

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