Latest Podcast



Featured Articles

Thursday, February 16, 2012

Opera Software acquires more mobile advertising businesses

OperaBrowser company Opera Software has announced the acquisition of two mobile advertising networks; US-based Mobile Theory and UK-based 4th Screen Advertising.

Lars Boilesen, CEO of Opera Software, said “This is yet another important step in Opera’s quest to create even more economic value in the mobile ecosystem. Last year, Opera helped generate well over $200 million in revenue for our publishers globally. Today, we are announcing the acquisition of two great demand-side platforms for mobile advertising. With these assets, and our very popular mobile browsers, Opera is uniquely positioned to deliver end-to-end mobile advertising solutions to brands, agencies, publishers and mobile operators across the globe. We are delighted to welcome the Mobile Theory and 4th Screen team to the Opera family.”

Two years ago, Opera acquired mobile ad service AdMarvel and later opened its own advertising scheme. This was followed by the creation of an Opera app store in 2011.

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: Applications, NewsNumber of views: 6331

Tags: advertising browser opera

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
Author: The Fonecast
0 Comments
Article rating: No rating
Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
Author: The Fonecast
0 Comments
Article rating: No rating

Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
0 Comments
Article rating: No rating
Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
4 Comments
Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
1 Comments
Article rating: 4.0
RSS
12345678910Last

Recent Podcasts

Podcast - 1st October 2011

Mark Bridge heads to Bletchley Park for Over The Air 2011, a unique annual event for mobile developers. This is the first of two special reports; today Mark catches up with Dr Sue Black, Daniel Appelquist and Paul Johnston to learn exactly what Over The Air is all about.

Author: The Fonecast
0 Comments
Article rating: No rating

Podcast - 28th September 2011

HP, Facebook and Twitter are all up for discussion in The Fonecast this week, along with customer service complaints, mobile security failings and children with iPhones.
Author: The Fonecast
0 Comments
Article rating: No rating

Podcast - 21st September 2011

There's a wide variety of mobile industry news in this week's podcast, from the launch of Google Wallet to the appearance of Windows 8 on a tablet device. Plus we talk about RIM's results, Apple's advertising, InMobi's investment... and much more.

Author: The Fonecast
0 Comments
Article rating: No rating

Podcast - 16th September 2011

We listen to the European Commission's eCall announcement by Neelie Kroes. It marks the start of the EC's planned introduction of in-car emergency call technology by 2015.

Author: The Fonecast
0 Comments
Article rating: No rating

Podcast - 14th September 2011

In this week's edition of The Fonecast we're covering a wide range of mobile industry topics, from apps to ads, from patents to payments... and from mobile TV to Flash video.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First4546474850525354Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«October 2024»
MonTueWedThuFriSatSun
30123456
78910111213
14151617181920
21222324252627
28293031123
45678910

Archive

Terms Of Use | Privacy Statement