Thursday, May 10, 2012
Text messaging remains a popular way for businesses to keep in touch with staff and customers - despite the appearance of newer, more sophisticated services. Geoff Love of Esendex explains the appeal of SMS messaging.
Categories: PodcastsNumber of views: 7705
Tags: sms messaging esendex
Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.
He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.
Mark Bridge writes:
The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.
That's where Kapture can help.
James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?
This week there's our usual look at the biggest mobile industry headlines - including Google's new photo-powered mobile search service - and Chris Caudle from the IMPDA tells us how the UK's independent mobile phone dealers have coped with the last 12 months.
Iain Graham, James Rosewell and Mark Bridge discuss the week's mobile industry headlines, from Samsung's touchscreen success to the future of Nokia's manufacturing business. There's also an interview with Guy Phillipson of the IAB about mobile advertising, consumer concerns and online mobile services.
Mobile VoIP provider Nimbuzz launches an international calling service, so we talk to company CMO Neal Fullman. And we also take a look at the week's other headlines, from Samsung bada to text messages in GCSE exams.
This week we're talking to Simon Wainewright from SitexOrbis about using mobile technology to protect lone workers. And there's a lot of other industry news as well, from EU Telecom Reform to Rick Astley's iPhone worm.
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