Latest Podcast



Featured Articles

Friday, February 11, 2011

Nokia and Microsoft announce partnership

First there was the announcement about today’s Nokia Strategy and Financial Briefing in London, then there was the appearance of what appeared to be a message from Nokia CEO Stephen Elop… and finally there’s an official statement.

We’ve reproduced the text of the statement below:


Nokia and Microsoft today announced plans to form a broad strategic partnership that would use their complementary strengths and expertise to create a new global mobile ecosystem.

Nokia and Microsoft intend to jointly create market-leading mobile products and services designed to offer consumers, operators and developers unrivalled choice and opportunity. As each company would focus on its core competencies, the partnership would create the opportunity for rapid time to market execution. Additionally, Nokia and Microsoft plan to work together to integrate key assets and create completely new service offerings, while extending established products and services to new markets.

Under the proposed partnership:

• Nokia would adopt Windows Phone as its principal smartphone strategy, innovating on top of the platform in areas such as imaging, where Nokia is a market leader.

• Nokia would help drive the future of Windows Phone. Nokia would contribute its expertise on hardware design, language support, and help bring Windows Phone to a larger range of price points, market segments and geographies.

• Nokia and Microsoft would closely collaborate on joint marketing initiatives and a shared development roadmap to align on the future evolution of mobile products.

• Bing would power Nokia’s search services across Nokia devices and services, giving customers access to Bing’s next generation search capabilities. Microsoft adCenter would provide search advertising services on Nokia’s line of devices and services.

• Nokia Maps would be a core part of Microsoft’s mapping services. For example, Maps would be integrated with Microsoft’s Bing search engine and adCenter advertising platform to form a unique local search and advertising experience

• Nokia’s extensive operator billing agreements would make it easier for consumers to purchase Nokia Windows Phone services in countries where credit-card use is low.

• Microsoft development tools would be used to create applications to run on Nokia Windows Phones, allowing developers to easily leverage the ecosystem’s global reach.

• Nokia’s content and application store would be integrated with Microsoft Marketplace for a more compelling consumer experience.

Stephen Elop, Nokia President and CEO, said “Today, developers, operators and consumers want compelling mobile products, which include not only the device, but the software, services, applications and customer support that make a great experience. Nokia and Microsoft will combine our strengths to deliver an ecosystem with unrivalled global reach and scale. It’s now a three-horse race.”

Steven A Ballmer, Microsoft CEO, said “I am excited about this partnership with Nokia. Ecosystems thrive when fueled by speed, innovation and scale.The partnership announced today provides incredible scale, vast expertise in hardware and software innovation and a proven ability to execute.”

Print
Author: The Fonecast
1 Comments
Rate this article:
No rating

1 comments on article "Nokia and Microsoft announce partnership"

0
0
Avatar image

The Fonecast

2/11/2011 2:25 PM

"More innovation and choice for our customers" says O2 UK twitter.com/O2/status/36075524547682305

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
Author: The Fonecast
0 Comments
Article rating: No rating
Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
Author: The Fonecast
0 Comments
Article rating: No rating

Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
0 Comments
Article rating: No rating
Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
4 Comments
Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
1 Comments
Article rating: 4.0
RSS
123456810Last

Recent Podcasts

Tesco gets into smartphones, Facebook gets into advertising... and O2 gets into trouble

Podcast - 7th May 2014

We start this week's podcast with Tesco's plans for a Hudl-branded smartphone. Next comes some potentially good news about the 'patent wars' affecting the mobile industry - although there's certainly no sign of a ceasefire.

Later we discuss an announcement from Facebook about its mobile advertising scheme, an unfortunate mistake for O2's Travel service, a new 20 megapixel camera-phone and an automotive investment by Nokia.

Author: The Fonecast
0 Comments
Article rating: No rating

Bringing video services to smartphones: interview with Jijesh Devan of QuickPlay Media

Podcast - 2nd May 2014

In this interview Mark Bridge talks to Jijesh Devan of QuickPlay Media about the opportunities and challenges of bringing video services to smartphones and other internet-connected devices.

Their conversation took place on the QuickPlay stand inside the App Planet area of Mobile World Congress in February.

Author: The Fonecast
0 Comments
Article rating: No rating

Faulty phones, network closures, court cases, payment apps... and much more mobile industry news

Podcast - 30th April 2014

We have something for everyone in this week's podcast. There's bad news as Samba Mobile closes, bad news as Apple and Samsung suffer product faults... and bad news as wearable devices are criticised for the poor user experience they offer.

Yet there's plenty of good news as well, including the launch of a new UK mobile payment service.

Author: The Fonecast
0 Comments
Article rating: No rating

Seven days of mobile industry news, from money transfers to monster tracking

Podcast - 23rd April 2014

Telefonica sets up its own mobile advertising business, Mozilla puts an interim CEO in place and Nokia suspends sales of its flagship Windows 8.1 RT tablet: all topics for discussion in this week's podcast.

We're also talking about the future growth of Orange Money, EE's online activity, mobile broadband growth and the Loch Ness monster being spotted on Apple iPhones.

Author: The Fonecast
0 Comments
Article rating: No rating

An introduction to embedded mobile security with Loic Hamon of Inside Secure

Podcast - 18th April 2014

When the topics of mobile technology and security are discussed, the conversation can end up focussing on third-party software solutions.

Inside Secure has a different perspective. It's a specialist in embedded security; building protection in from the start. To learn more, Mark Bridge caught up with Loic Hamon, Vice President of Corporate Development at Inside Secure, at the company's hospitality suite during Mobile World Congress.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First34568101112Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«May 2024»
MonTueWedThuFriSatSun
293012345
6789101112
13141516171819
20212223242526
272829303112
3456789

Archive

Terms Of Use | Privacy Statement