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Thursday, December 8, 2011

Burnside Telecom explains the benefits of mobile telecare

Mark Bridge writes:

This week’s podcast feature from TheFonecast.com takes a look at mobile telecare: using mobile telecommunications to help elderly people and those with special needs.

UK-based Burnside Telecom has recently announced a couple of telecare products that take advantage of the company’s expertise in producing ‘fixed cellular’ devices, so I’ve been talking to managing director Colin Aitken about these new products.

Burnside Easy Answer IIThe Easy Answer II looks like a conventional desktop fixed-line phone, although it’ll work anywhere there’s GSM mobile coverage. It can even be programmed to answer certain calls automatically and switch to hands-free operation, which means the recipient doesn’t need to move or lift the handset. In addition, an optional ‘emergency call’ button can be connected, enabling the phone to make an alarm call or send a text message in an emergency.

“In the research that we did, the feedback was it would be very useful to have a trigger alarm connected to this device, which allows people to send an alert to a call centre via the GSM networks should they need any help or assistance”, Colin explained.

Burnside Telecom also plans a virtual network deal with a SIM card that’ll connect to any of the UK’s mobile networks, offering better coverage than a standard network connection.

“The card will be installed in the phone [and] will automatically connect to whichever network has the best coverage in the location. We take away all of the hassle - as much as we can - of determining which network is best for a particular location.”

The second new product is MoniCare, an online monitoring application that’s able to check, control and update Burnside GSM terminal equipment. It means individual users and residential care homes can enjoy an automated monitoring and support solution for their telecare equipment. In simple terms, a text message can be sent to a Burnside device to check it’s working - and devices can send alerts when there are certain alarm conditions.

“We’ve developed a web-based application that allows an operator to monitor the state of our devices. For example, if there was a power failure in a property, our device would be able to send an alarm over the GSM network to a monitoring centre which would then be able to respond to the alarm”, Colin said. “This is just the first of a series of applications that we expect to be able to launch to Lift operators or SOS roadside assistance telephones… it’s intended to be a service that can be delivered over a website that allows people to deploy them very cost-effectively. At the end of the day, we’re trying to use the technology to deliver better services at more affordable costs.”

MoniCare and the Easy Answer II are both due to be released in 2012.

You can listen to the full interview with Colin Aitken on our website, via iTunes or by downloading the MP3 file. To download all our podcasts automatically, simply find us on iTunes or subscribe to our RSS feed.
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Opinion Articles

The art of accessory sales is changing

Mark Bridge writes:

We're told it's not merely 'sales'. No, it's an art. "The art of selling". And with over 4 million hits on Google, you could easily argue that the art of selling is more popular than painting.

The same goes for the two sub-categories of cross-selling and up-selling. They're arts as well, you know. Mystic and creative disciplines...

Author: The Fonecast
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Secure mobile phone calls explained

The security of 3G and GSM mobile phone calls has been questioned recently. Mark Bridge spoke to Dr Simon Bransfield-Garth, Chief Executive of Cellcrypt, at Mobile World Congress to find out how real the problems are. The interview was included in our podcast on 19th February 2010; here's an edited transcript of the interview:

Author: The Fonecast
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‘The App is Dead. Long Live the App’ at Mobile World Congress

James Rosewell writes:

Apps (defined as games, information services, social networking video and web content among other things) dominated MWC10 with debate focused on the provision of radio network capacity to support them, the technologies used to create them and the methods for Mobile Network Operators (MNOs) to monetise them. Given the fragmentation in technology and the investment needed from MNOs to provide capacity coupled with a lack of reward for MNOs, we would be forgiven for thinking the App as we know it is not long for this world. However new technologies offering broader platform support, plus smart network investment coupled with new business models, mean the App will evolve and come of age ready for 2011.

Author: The Fonecast
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Windows Phone 7 Series at Mobile World Congress

Mark Bridge writes:

We queued in the rain outside the Catalonia Barcelona Plaza hotel. We sat on the floor in a basement room. And we watched on TV as Steve Ballmer announced Windows Phone 7 Series.

The life of a reporter is not a glamorous one.

Author: The Fonecast
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HTC Smart could start a smartphone price war

Mark Bridge writes:

I’ve previously talked about a report from 2009 which warned how touch-screen phones that weren’t true smartphones were pushing down ARPU. Consumers thought they were buying something that was relatively advanced but were being seduced by form over function.

This week HTC stepped in to the arena with the HTC Smart, described by HTC's Peter Chou as "a more-affordable smartphone". Although it may not fit everyone’s definition of a smartphone, it certainly ticks most of the boxes. It has an open operating system, Qualcomm’s Brew platform, which has over 18,000 available applications and has been installed on over 1200 handset models worldwide.

Author: The Fonecast
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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

Author: The Fonecast
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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

Author: The Fonecast
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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

Author: The Fonecast
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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

Author: The Fonecast
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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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