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Wednesday, December 7, 2011

How mobile messaging delivers more Christmas cheer than a card

Mark Bridge writes:

By now you already know the basics. More and more people have smartphones - and they’re becoming an essential companion. They’re taking over from digital cameras, they’re taking over from portable gaming consoles, they’re taking over from music players… and now they’re taking over from Christmas cards. Yes, Christmas cards.

Social communications platform CloudTalk has conducted a survey to learn more about the ways consumers plan to use their smartphones this holiday season. It seems that 74% of respondents will be sending their seasonal greetings as a mobile message, while cards will only be sent by 58% of people. Email (50%) and e-cards (28%) are even further down the list.

As well as writing-off the Christmas card, it seems the mobile phone is also threatening the traditional phone call. Calling home is still the preferred way of staying in touch for family - but colleagues, friends and even a boyfriend or girlfriend are more likely to receive a message than a call.

In fact, messaging is the top of the list for festive phone use, according to the CloudTalk survey, with 95% of respondents planning to send texts, pictures and instant messages.

David Hayden, chairman and CEO of CloudTalk, said “We’re seeing that mobile messaging is becoming an increasingly integral part of people’s day-to-day lives. And though texting remains a favorite mode of asynchronous communication, we’re seeing more consumers wanting to integrate voice, photo and video in their messages as well. CloudTalk users, in particular appreciate that they can express emotion and authenticity by communicating with their voice within the convenience of messaging.”

CloudTalk: consumers choose mobile messaging

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Opinion Articles

A Sure Signal from Vodafone

Mark Bridge writes:

Today I've been using my mobile phone at home. For many people that’s not an unusual thing to do – but it is for me because, around here, coverage indoors isn’t particularly good. Downstairs it’s previously been non-existent. But this morning everything changed.

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Physician uses cell phones to bring health care to the poor

Natalia Ardanza of voanews.com writes:

In Africa there is another use for mobile phones. Public Health workers in Kenya are now using mobile phones to gather health information from patients in remote areas and upload it to the internet for instant analysis at distant centers. And it is all happening thanks to Dr Joel Selanikio.

Author: The Fonecast
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Making dumb touchscreen phones was a smart move

Mark Bridge writes:

I remember a report from last year that said ‘non-smart’ touchscreen handsets – generally those without a popular operating system – would be bad news for mobile operators.

Conventional touchscreen smartphones tended to result in higher-than-average ARPU thanks to their early-adopting tech-loving users, their web-friendly browsers, their email programs, their app-friendly operating systems and their fast 3G connectivity. However, dumber touchscreen devices – those with a manufacturer’s own proprietary OS and perhaps a clumsier browser – could generate 23% less ARPU than smarter phones. So, if touchscreen dumbphones weren’t good for networks… and weren’t really good for consumers either… manufacturers wouldn’t really bother with them. Right?

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"Hello Nexus One" I say...

James Rosewell writes:

Mark’s been encouraging me to write an opinion piece on the Nexus One for the last few days and I’m finally putting fingers to keyboard to share my experiences. It’s taken so long because this phone has so many features. On a positive note I could go into details about the gorgeous screen, the Android Marketplace that will out-sell Apple’s over the next 18 months, the built-in satellite navigation service and the speedy processor that makes everything run smoothly in real time. Or on a less positive note, the touch screen keyboard that sucks (think carefully about this if you’re a heavy texter or emailer, it’s even worse than the original iPhone), the lack of ActiveSync for Calendars and Tasks, no support for WMA music files or the clunky zoom functions on the web browser.

However I’m going to focus on voice dictation. Nexus One is the first phone I’ve used with this feature.

Author: The Fonecast
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The Amazon Kindle prepares to fight the Apple iPhone and Tablet

Mark Bridge writes:

Here’s a curious thing. Firstly, Amazon creates the Kindle. It starts selling the Kindle in the USA with a mobile deal that lets users download electronic books and newspapers wherever they are. Then it starts selling the Kindle to us in the UK, although – hang on a moment – it’s not talking about a UK mobile deal. Instead it still seems to be ‘roaming’ from the AT&T network. Next comes the larger-screen Kindle DX – also roaming away when it reaches our shores. And now Amazon is talking about third-party downloadable applications for the Kindle. Yes, a mobile device with downloadable apps. Hold that thought; I’ll be returning to it.

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