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Thursday, December 15, 2011

Quarterly tablet sales are up - but not as much as expected

New figures from the International Data Corporation show that media tablet shipments haven’t increased as much as expected. IDC’s Media Tablet and eReader Tracker notes that shipments into sales channels rose by 23.9% from the previous quarter to 18.1 million units in Q3 2011. That’s an increase of 264.5% from the same quarter in 2010... but is 5.8% below IDC’s original forecast of 19.2 million units. However, IDC says the current quarter will be better than previously expected, with the total worldwide shipment forecast for 2011 expected to reach 63.3 million units.

Apple shipped 11.1 million units in Q3 2011, up from 9.3 million in the previous quarter, giving it a 61.5% worldwide market share. Samsung had 5.6% of the market, while HP’s discontinued TouchPad gained a 5% market share by shipping 903,354 units. Barnes & Noble’s Nook Color ebook reader was in fourth place, followed by ASUS.

IDC expects Android to increase its Q4 market share to 40.3%, helped by sales of the new Amazon Kindle Fire, while Apple’s iOS share is predicted to fall to 59%.

Tom Mainelli, research director for Mobile Connected Devices at IDC, said “Amazon and Barnes & Noble are shaking up the media tablet market, and their success helps prove that there is an appetite for media tablets beyond Apple’s iPad. That said, I fully expect Apple to have its best-ever quarter in 4Q11, and in 2012 I think we’ll see Apple's product begin to gain more traction outside of the consumer market, specifically with enterprise and education markets. Amazon’s introduction of the $79 entry-level [US version] Kindle and $99 touch-based Kindle (both with ads) led to a round of price cuts from competitors. That drops these products well into the range of impulse and gift buys for many, and we expect a very strong 4Q11 as a result.”

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Opinion Articles

How long can Apple remain torn between two lovers?

Mark Bridge writes:

“Torn between two lovers, feeling like a fool, loving both of you is breaking all the rules”.

Mary McGregor sang those words in 1976 – and Apple would do well to bear them in mind today. Why?  Well, Rick Astley is to blame for it all.

Oh, alright, Rick’s not personally involved. It’s worm-writer ikee, along with the people who’ve followed him in creating security threats for the Apple iPhone. But why am I invoking the lyrics of Mary McGregor?  It’s because Apple has two loves... and it may be struggling to choose between them.

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Everyone’s selling Android phones… but who’s selling Android?

Mark Bridge writes:

Samsung. Huawei. Acer. HTC. Motorola. LG. Toshiba. Sony Ericsson. INQ. Dell. They’re all after a slice of the Android cake. (The Android cake is an éclair at the moment. Not particularly good for slicing. But I digress).

And my, what advertisements we’ve seen. Most recently Motorola has been knocking the iPhone while HTC has been playing with marker pens.

But those ad campaigns are mainly about manufacturers and phones. As you’d expect, really. Not about Android.

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1 paisa for 1 second

James Rosewell writes:

One paisa is equivalent to 1/100 of an Indian rupee. In American dollars, a paisa is worth 0.00022 cents. For the British reading this, that’s 0.00013 pence.

Why is this important?

A company in India called MTS have launched a pay as you go SIM card that allows you to make on-network calls for ½ paisa per second...

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Two mobile operating systems to rule them all

Mark Bridge writes:

Cain and Abel. Price and Andre. Judge Dredd and Rico. History is full of pairings that didn’t work out. Two forces that started off together but ended up trying to destroy each other. And so it could be with mobile phone operating systems.

This week it’s been reported that Nokia will be dropping Symbian from its N-series devices by 2012, favouring Maemo instead.

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Who ya gonna call when the phones go dead?

Mark Bridge writes:

This week there’s a government exercise taking place in London. A number of civil servants and private sector employees are simulating the failure of the UK’s fixed-line telephone network. Called “White Noise”, it imagines a scenario where telephone exchanges are destroyed by a giant subterranean monster that pulls really hard on all those underground cables.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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