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Saturday, September 15, 2012

Smartphones, mobile apps and social networking in medical education

Mark Bridge writes:

I wasn’t supposed to be at this year’s AMEE 2012 conference in Lyon. AMEE is the Association for Medical Education in Europe, which - as you can probably guess - has very little direct connection with the mobile phone industry. However, my wife was going because she works in medical education. Me?  I fancied a trip to France.

My plan was to hang around in the city during the day, drinking coffee and eating brioche aux pralines until my teeth started screaming. In the evening we’d meet at a small cafe and be mistaken for locals. In my dreams.

My biggest mistake was looking through the conference programme. There was a section on mobile learning, there were discussions about social networking… hang on, this was starting to sound interesting. My teeth breathed a sigh of relief.

Before I knew it, my short break had become a busman’s holiday.

Now, to put things in perspective, mobile technology isn’t currently a big part of the education progress. However, as this year’s AMEE programme demonstrated, it is becoming increasingly important.

Natalie Lafferty, the e-learning lead at the medical school at the University of Dundee, explained that mobile technology offered colleges and universities the advantage of being able to ‘push’ learning to students.

“You’ve got schools like Stanford who a couple of years ago decided to give all of their students an iPad, you’ve got Nancy in France who also have given all of their medical students an iPad, in the UK we have Leeds who gave their clinical students iPhones two years ago, Manchester this year have given iPads to their fourth year students and they're rolling it out further next year…”

As Natalie mentioned, the University of Leeds is seen as a pioneer when it comes to technology in medical education. Gareth Frith, the technology enhanced learning manager from the Leeds Institute of Medical Education, told me their iPhone scheme was still running - but was likely to be transformed into a ‘bring your own device’ programme in the near future.

“I think it will definitely be within the next two years. It looks as though 75% of our students have some kind of smartphone at the moment - and I think in a year’s time that will probably be enough Android and iPhone devices for us to make a commitment to provide content for the students’ phones rather than give them the phones.”

I asked Gareth what he thought the future held for mobile devices in medical education. His answer: voice recognition and voice transcription.

“Most doctors like to give feedback or write their notes by dictating”, he said. “The technology is very, very close to being excellent in that respect; another six months and another couple of software releases and I think we will see people doing that quite normally.”

Dr Nicole Koehler of Monash University in Australia revealed details of a study that had asked medical students about their attitudes towards medically-related mobile phone apps.

Over three-quarters of students owned a smartphone - and most of those students had already experienced applications with a medical focus. They were generally positive about using medically-related apps, although they didn’t see apps replacing textbooks.

I asked her whether students were concerned that using smartphones for study might be perceived as ‘playing with their phones’ by other people.

“They are issues that did turn up; for example, a patient might think they are using some sort of social media when they are actually looking up information. That indicates to us that students must make patients aware by saying ‘I just want to check this, I’m looking something up for you’. It’s an issue the students raised themselves.”

The full-length versions of my interviews are in this week’s special podcast feature, which also includes conversations about a couple of the applications that were discussed at AMEE. Dr Bridget Maher from the School of Medicine at University College Cork talked about a mobile app that helped students write better letters when their patients left hospital, while Supriya Krishnan from the e-Learning Unit at St George’s, University of London, talked about transforming teaching materials from paper-based learning to online interactive Virtual Patients and now to mobile apps.

You can listen to the full podcast on this website, by downloading the mp3 file or by picking it up from iTunes. It’s also possible to subscribe to all our weekly podcasts via RSS and iTunes or by using the Stitcher mobile app.

Discover the latest mobile industry news stories as they happen by following us on Twitter or on our Facebook page. Alternatively, please sign up for our free weekly newsletter using the Register link in the top right-hand corner of our website.
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Opinion Articles

giffgaff has an official voice worth listening to

Mark Bridge writes:

Yesterday I spotted a new blog page from O2-supported MVNO giffgaff. The company’s head of digital marketing Rob Gotlieb announced the finished version of a promotional film – and mentioned the official voice of giffgaff, voiceover artist Tom Oldham (who, interestingly, was also the voice on Vodafone ads at one point). And for a moment I thought “Official voice?  You what?”

Author: The Fonecast
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Mobiles go meddling in medicine

Mark Bridge writes:

“Okay, Mr Bridge, just relax. This won’t hurt a bit. I just need to… oh, hold on a moment, my phone’s crashed. I’ll just pop the battery out and we can start again.”

Some years ago I read an article in Fast Company magazine. Entitled “They Write the Right Stuff”, it explained how NASA’s software engineers couldn’t afford to make errors because any mistakes were likely to kill their colleagues.

That need to check, double-check and then check again was also one of the reasons the space agency ended up looking on eBay for tried-and-tested obsolete components. But now things seem to be swinging towards the opposite end of the scale.

Author: The Fonecast
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I want a mobile wallet - and I want it NOW!

Mark Bridge writes:

A few months ago James wrote about the slow adoption of mobile and contactless payments in the UK. Now we hear that Kenya’s M-PESA mobile money transfer service has arrived here. Yes, m-payments are finally going mainstream in the United Kingdom. Well, sort of. Well, alright, not at all really. What’s happened is that people in the UK are now able to send money to M-PESA users in Kenya. But what about the progress of mobile payments in the UK?

Author: The Fonecast
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Which mobile operating system will top the charts at Christmas?

James Rosewell writes:

It seems to be accepted that the Apple iPhone will be the top selling mobile phone this Christmas now it’s available on almost every UK network. The more interesting question is which handsets will hold the number 2 to 5 positions - and what operating system will they be running when the smartphone scores are announced in the new year?

Microsoft announced Windows Phone last week and I commented on the importance of persuading their heartland fans to move from iPhone and other platforms to Windows Phone. Disappointingly, finding a mobile retailer willing to sell a Windows Phone is not easy at the moment. Orange tell me they’ve withdrawn the one model they were going to offer from Toshiba. Vodafone didn’t even know what a Windows Phone was.

Author: The Fonecast
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Life is toooo complicated!

Iain Graham writes:

I have just bought (well, been given) a new mobile phone!  It, of course, cost me nothing, because we still haven't learnt in this industry, but it came with the now obligatory, shrink-wrapped, 140-page instruction manual on how to use it!!  A perfect cure for insomnia!  I read the opening page or two and it might as well have been written in Serbo-Croatian for all the sense it made to me!!  (I then realised it WAS written in Serbo-Croatian and so I turned to the correct language section) and it was just as incomprehensible!

Even worse, the manufacturers (who are too tight to pay for the printing in the name of 'going green') put the instruction manual on a CD!!

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