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Wednesday, January 30, 2013

RIM boss ignores the questions when asked about BlackBerry difficulties and competitors

What went wrong? What did you learn from the iPhone?

Mark Bridge writes:

Live TV and radio interviews. They can be worrying things, even when you’re not expecting to be challenged too much. I know this from experience. So when your company is launching a much-delayed operating system, you’d expect a few difficult questions… and you’d be ready with a response.

The official response of RIM is apparently to ignore the questions.

This morning, just a few hours ahead of the BlackBerry 10 launch, RIM’s European MD Stephen Bates has been talking to the BBC.

On BBC Breakfast with Steph McGovern, Mr Bates was asked “What went wrong?

His answer didn’t really address the question - and neither did his response to the following question about BlackBerry’s falling market share - so it was no surprise to hear the ‘what went wrong’ question asked again. Once again, the answer appeared unconnected to the question. By the third time, I was embarrassed. It seems Stephen wasn’t.

Meanwhile, over on BBC Radio 5 Live, Nicky Campbell asked Stephen Bates what RIM had learned from Apple and the iPhone. The answers go on for a minute or so - but they don’t connect with the question.

Now, I appreciate that RIM doesn’t want to leak any information before the big announcement today. But the impression I get is that either Stephen Bates could have done with a bit more preparation or RIM shouldn’t have bothered with any pre-announcement media appearances.

Whichever it is, this morning’s interviews will result in may people viewing this afternoon’s announcement from a rather more cynical viewpoint than they might have otherwise done.

[BBC Breakfast; BBC 5 Live]

We’ll be talking about the BlackBerry 10 launch in next week’s edition of The Fonecast. Receive the show as soon as it’s online by subscribing free via iTunes or by using our RSS feed. Alternatively, simply follow us on Twitter or on our Facebook page.
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Categories: Handsets and manufacturers, Operating systems, OpinionNumber of views: 28211

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1 comments on article "RIM boss ignores the questions when asked about BlackBerry difficulties and competitors"

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Martin

1/30/2013 1:38 PM

It was really infuriating to hear the questions and his non related responses each time on BBC breakfast. I've heard politicians try and do this but they generally respond around the original question. They might as well asked him anything and he would have said the same things. Does he think that we are all stupid and we dont realise that he's only saying what he wants to say and not dealing with the questions!?

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Opinion Articles

giffgaff has an official voice worth listening to

Mark Bridge writes:

Yesterday I spotted a new blog page from O2-supported MVNO giffgaff. The company’s head of digital marketing Rob Gotlieb announced the finished version of a promotional film – and mentioned the official voice of giffgaff, voiceover artist Tom Oldham (who, interestingly, was also the voice on Vodafone ads at one point). And for a moment I thought “Official voice?  You what?”

Author: The Fonecast
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Mobiles go meddling in medicine

Mark Bridge writes:

“Okay, Mr Bridge, just relax. This won’t hurt a bit. I just need to… oh, hold on a moment, my phone’s crashed. I’ll just pop the battery out and we can start again.”

Some years ago I read an article in Fast Company magazine. Entitled “They Write the Right Stuff”, it explained how NASA’s software engineers couldn’t afford to make errors because any mistakes were likely to kill their colleagues.

That need to check, double-check and then check again was also one of the reasons the space agency ended up looking on eBay for tried-and-tested obsolete components. But now things seem to be swinging towards the opposite end of the scale.

Author: The Fonecast
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I want a mobile wallet - and I want it NOW!

Mark Bridge writes:

A few months ago James wrote about the slow adoption of mobile and contactless payments in the UK. Now we hear that Kenya’s M-PESA mobile money transfer service has arrived here. Yes, m-payments are finally going mainstream in the United Kingdom. Well, sort of. Well, alright, not at all really. What’s happened is that people in the UK are now able to send money to M-PESA users in Kenya. But what about the progress of mobile payments in the UK?

Author: The Fonecast
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Which mobile operating system will top the charts at Christmas?

James Rosewell writes:

It seems to be accepted that the Apple iPhone will be the top selling mobile phone this Christmas now it’s available on almost every UK network. The more interesting question is which handsets will hold the number 2 to 5 positions - and what operating system will they be running when the smartphone scores are announced in the new year?

Microsoft announced Windows Phone last week and I commented on the importance of persuading their heartland fans to move from iPhone and other platforms to Windows Phone. Disappointingly, finding a mobile retailer willing to sell a Windows Phone is not easy at the moment. Orange tell me they’ve withdrawn the one model they were going to offer from Toshiba. Vodafone didn’t even know what a Windows Phone was.

Author: The Fonecast
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Life is toooo complicated!

Iain Graham writes:

I have just bought (well, been given) a new mobile phone!  It, of course, cost me nothing, because we still haven't learnt in this industry, but it came with the now obligatory, shrink-wrapped, 140-page instruction manual on how to use it!!  A perfect cure for insomnia!  I read the opening page or two and it might as well have been written in Serbo-Croatian for all the sense it made to me!!  (I then realised it WAS written in Serbo-Croatian and so I turned to the correct language section) and it was just as incomprehensible!

Even worse, the manufacturers (who are too tight to pay for the printing in the name of 'going green') put the instruction manual on a CD!!

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