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Thursday, October 24, 2013

Ofcom report shows public WiFi use growing at a faster rate than mobile data

Hotspots get hotter as dongles drop off

Ofcom’s annual Infrastructure Report update shows UK WiFi hotspot usage growing at a faster rate than mobile data.

It says the number of public WiFi hotspots across the UK has more than doubled in the past 12 months from 16,000 to 34,000. At the same time, the amount of data being sent or received by consumers using these hotspots has almost trebled from 750,000 Gigabytes to almost 2 million Gigabytes (2 Petabytes) per month.

Meanwhile, mobile data consumption has increased by 48% from last year, which indicates a slowing of the rate from previous years. There are 84.7 million active mobile data connections in the UK, transferring a total 28.9 million Gigabytes of data per month. That’s the equivalent of 343MB per SIM.

In addition, the number of consumers using a ‘dongle’ to connect their computer to a mobile broadband connection has dropped slightly. It’s currently 4.9 million, having peaked at 5.1 million in 2011.

Other data in the report includes in-building coverage and mobile coverage on major UK roads. It notes that coverage for voice calls on motorways is good, although just 35% of the total length of A and B roads is served by all four 3G networks.

Ed Richards, Ofcom Chief Executive, said “Superfast broadband is rolling out fast across the country, and 4G mobile will reach at least 98% of the population. This is really good news but there remain considerable challenges, not least in hard-to-reach areas for mobile and home internet services. We know consumers increasingly expect superfast speeds, but it’s also important to make sure people can connect over a very wide area. That is why we are doing everything we can to support moves to improve coverage in difficult areas such as roads and train lines.”

[Ofcom Infrastructure Report update; Ofcom coverage maps]

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Opinion Articles

giffgaff has an official voice worth listening to

Mark Bridge writes:

Yesterday I spotted a new blog page from O2-supported MVNO giffgaff. The company’s head of digital marketing Rob Gotlieb announced the finished version of a promotional film – and mentioned the official voice of giffgaff, voiceover artist Tom Oldham (who, interestingly, was also the voice on Vodafone ads at one point). And for a moment I thought “Official voice?  You what?”

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Mobiles go meddling in medicine

Mark Bridge writes:

“Okay, Mr Bridge, just relax. This won’t hurt a bit. I just need to… oh, hold on a moment, my phone’s crashed. I’ll just pop the battery out and we can start again.”

Some years ago I read an article in Fast Company magazine. Entitled “They Write the Right Stuff”, it explained how NASA’s software engineers couldn’t afford to make errors because any mistakes were likely to kill their colleagues.

That need to check, double-check and then check again was also one of the reasons the space agency ended up looking on eBay for tried-and-tested obsolete components. But now things seem to be swinging towards the opposite end of the scale.

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I want a mobile wallet - and I want it NOW!

Mark Bridge writes:

A few months ago James wrote about the slow adoption of mobile and contactless payments in the UK. Now we hear that Kenya’s M-PESA mobile money transfer service has arrived here. Yes, m-payments are finally going mainstream in the United Kingdom. Well, sort of. Well, alright, not at all really. What’s happened is that people in the UK are now able to send money to M-PESA users in Kenya. But what about the progress of mobile payments in the UK?

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Which mobile operating system will top the charts at Christmas?

James Rosewell writes:

It seems to be accepted that the Apple iPhone will be the top selling mobile phone this Christmas now it’s available on almost every UK network. The more interesting question is which handsets will hold the number 2 to 5 positions - and what operating system will they be running when the smartphone scores are announced in the new year?

Microsoft announced Windows Phone last week and I commented on the importance of persuading their heartland fans to move from iPhone and other platforms to Windows Phone. Disappointingly, finding a mobile retailer willing to sell a Windows Phone is not easy at the moment. Orange tell me they’ve withdrawn the one model they were going to offer from Toshiba. Vodafone didn’t even know what a Windows Phone was.

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Life is toooo complicated!

Iain Graham writes:

I have just bought (well, been given) a new mobile phone!  It, of course, cost me nothing, because we still haven't learnt in this industry, but it came with the now obligatory, shrink-wrapped, 140-page instruction manual on how to use it!!  A perfect cure for insomnia!  I read the opening page or two and it might as well have been written in Serbo-Croatian for all the sense it made to me!!  (I then realised it WAS written in Serbo-Croatian and so I turned to the correct language section) and it was just as incomprehensible!

Even worse, the manufacturers (who are too tight to pay for the printing in the name of 'going green') put the instruction manual on a CD!!

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