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Thursday, November 28, 2013

Printed interactive Bluetooth-enabled books and posters are just around the corner

Mark Bridge writes:

Imagine books that could automatically link with your tablet as you touched the pages. Or posters that reacted to your fingertips and displayed the results on your smartphone. It seems this kind of Bluetooth-enabled interactivity is just around the corner, thanks to tiny low-power processors and a patented printing process that doesn’t require specialised equipment.

In fact, next January’s International CES show will see a demonstration of QWERTY keyboards that cost just $10 (£6) and are printed on A4 paper.

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It’s achieved by combining the Nordic Semiconductor nRF51822 ‘system on a chip’ with printing from Cambridge-based Novalia and low-power Bluetooth v4.0 technology. A small battery-powered electronics module is attached to the printed material.

For the keyboard demonstration, a 120mm x 25mm control module with 2 watch batteries is attached to a sheet of A4-size paper that’s been printed with conductive ink and has a printed touch matrix underneath. The electronics are just 2mm deep, while the keyboard can be just 0.005mm thick. Thanks to the low power required by Bluetooth 4.0, the batteries will last for up to 18 months.

Novalia has already demonstrated an eight-button ‘switchboard’ and a drum poster that can either offer standalone sound effects or will work via an iPhone app.

Dr Kate Stone, founder and CEO of Novalia, said “All of the above demos can be achieved with an electronics control module as thin as 2mm in thickness and support an X-Y printed touch-pad as thin as 50-microns. The really clever bit, however, is being able to literally print touch sensors, with no metallic wiring, using local existing print processes anywhere in the world, and so at very low cost. And the functionality of all of these devices is defined in software and so could be shipped digitally. In particular I would love to see this technology being used to make everyday physical objects we all know and love, such as books and traditional music packaging, that have recently been in terminal commercial decline, perhaps being updated and possibly even made relevant again. And low cost keyboards made of paper could also form part of charitable and NGO initiatives to enable even the poorest people in the developing world to access modern technology for the first time. The possibilities are endless.”

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Opinion Articles

Information that's free on the web?  There's an app for that!

Mark Bridge writes:

A few months ago I was at the launch of DataWind’s UbiSurfer netbook, a device that includes 12 months of internet access with the surprisingly low purchase price. A light-hearted presentation compared the UbiSurfer's web access with the Apple iPhone’s “there’s an app for that” TV campaign – and reminded us that many popular web-based iPhone apps cost money whilst web pages were free to access. Pay for a currency converter – or access one online for nothing. Pay for a train timetable application – or go to the mobile web for free.

Commonsense may send consumers straight to the web… but convenience and marketing has still sent plenty to the Apple App Store, which celebrated two billion downloads recently. I didn’t think much more about this until I saw a report in Newsweek earlier this month.

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Will the Microsoft geeks use it?

James Rosewell writes:

Whilst the mainstream press were busy covering the marketing launch of Windows Mobile 6.5 or 'Windows Phone' as it’ll now be known, I spent some time with the geeks looking under the hood at Microsoft’s new desktop (Windows 7) and server (Server 2008 R2) operating systems. The event was packed full of IT professionals whose jobs and careers are heavily involved with Microsoft. They were there to learn about the latest products ready for deploying them within their organisations. These are the people that keep e-mail systems working, decide what applications you’ll be using at work, choose the technology that companies use on the web and increasingly steer corporate mobile strategy.

So what mobile phones were these people using?

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Dubious surveys don't help anyone

Mark Bridge writes:

Last week in one of my opinion pieces I had a bit of a go at a mobile phone price comparison website. I'd only just forgiven them when I saw another survey from another mobile phone price comparison website. This one said shopping for a mobile phone at a price comparison website could be up to 40% cheaper than visiting the high street. And then I took a closer look...

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Termination rates are already falling - so why all the fuss?

Mark Bridge writes:

With over 100,000 people having signed its petition in four months, there’s no denying that the Terminate The Rate campaign is attracting supporters. And with promises including “BT and 3 are working together on a petition that will lower your phone bill by reducing the level of Mobile Termination Rates”, it’s easy to see why.

But what’s the point of all the campaigning - and has it really achieved anything?  Terminate The Rate says mobile networks charge a Mobile Termination Rate of around 4.7p per minute for connecting a call to another network. That’s a lot of money over the course of a year. But those networks also pay that 4.7p when calls are connected to them, which cancels out a fair bit of it.

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From Vizzavi to Vodafone 360

Mark Bridge writes:

Earlier this week Vodafone announced Vodafone 360 under the headline “Bringing your world together”. It all sounds very promising – and it reminded me of another Vodafone launch nine years before. It was September 2000 when Vizzavi appeared in the UK...

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