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Sunday, July 18, 2010

Why Facebook is a friend of anonymity

Mark Bridge writes:

Mention 'anonymity' to anyone these days and it's pretty likely they'll start talking about Facebook. Maybe Google Street View, maybe RF chips in passports... but probably Facebook.

This 'over sharing' of personal information is a far cry from the situation a few years ago. Once, no-one on the internet really admitted who they were. That New Yorker cartoon - "Nobody knows you're a dog" - wasn't far off the truth. You couldn't tell a dungeonmaster from a librarian when they were online.

But then, as 'normal people' began to get famous by blogging and having an opinion, the appeal of anonymity began to wane. No-one wanted to be mistaken for a dog. They wanted their name in lights, a reality TV show and fame for 15 minutes.

Facebook encouraged - nay, insisted on - real names, although a few fakes slipped through. And doom-mongers warned that mobile phone users were all carrying tracking devices in their pockets. It seemed that anonymity was dead.

But, as Jeff Goldblum warned us in Jurassic Park, life finds a way round things. Today that way is BlackBerry Messenger, which offers the option of PIN codes instead of names. It's Twitter, which lets you be anyone you want. It's instant messaging, one of our oldest online companions. And it's all available from those ubiquitous mobile devices.

Even SMS has evolved. Conventional text messages show up on a monthly bill. It's the same problem as itemised phone calls. They may not reveal what you're saying - but they'll reveal who you're talking to. Yet send your texts to Twitter or Facebook (admittedly not available in all countries) and 'nosy parents' won't learn anything from your mobile bill. Chat online using Windows Live, ICQ, Nimbuzz – and yes, Facebook - and your contacts can remain secret even if someone checks your phone. (Talking of phones, it's now easier than ever to do your social networking by mobile, thanks to SNS-friendly manufacturers such as INQ).

Oh sure, governments, police forces and network operators can still identify you. But unwelcome contemporaries and peers won't track you down. Which means - certainly for many younger mobile phone users - Facebook isn't an enemy of anonymity. It's a trusted friend.

Facebook friend

 

 

 

[Article inspired by a tweet from GuamGuy]

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Mark

7/19/2010 8:13 PM

This article's made it into Carnival of the Mobilists: bit.ly/95NZBL

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Opinion Articles

T-Mobile and Orange isn't a big deal

Mark Bridge writes:

It’s the telecoms industry deal of the year. T-Mobile and Orange form a joint venture. The UK’s "big five" networks (or "big four", depending on your predilection for Hutchison 3G UK) will now be a "big four" (or "big three", if you don’t include 3. Confused yet?)

Everyone has an opinion. On Tuesday I was asked for mine.

Author: The Fonecast
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Here’s one for the laydeez

Mark Bridge writes:

Once upon a time, I’d probably have described myself as a feminist. These days I probably wouldn’t. Not because my opinions have changed, just because I’ve realised there are a lot of women who’d argue that I can’t be a feminist because of my male undercarriage. And me, by birth and possibly by education, therefore being part of the problem – not part of the solution.

Right, disclaimer over. I’ll get to the point. You want a mobile phone that’ll appeal to men...

Author: The Fonecast
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Mobile phones cause brain tumours?

Mark Bridge writes:

Mobile phones fry your brain. That’s been a warning from some people pretty much since the first cellphones appeared. And although the mobile phone industry has changed and the technology has advanced, the warnings haven’t gone away.

Ten years ago, the Independent Expert Group on Mobile Phones was set up to look at concerns about the possible health effects from the use of mobile phones, base stations and transmitters.

Author: The Fonecast
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Enthusiasm is my enemy!

Mark Bridge writes:

Enthusiasm is one of the great intangible powers of the world. It’s attractive, it’s compelling and sometimes it’s dangerous. And – yes, I’m going to try to keep this relevant – it sells mobile phones.

I was reminded of this the other day when I read a Sunday Times article about Apple’s Steve Jobs.

Author: The Fonecast
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A Blyk day

Mark Bridge writes:

Marketing, not unlike football, is a funny old game. I don’t claim to be an expert in either… but every so often something happens that starts sowing the seeds of doubt in my mind. And no, I’m not thinking about Liverpool's penalty claims in Sunday’s game at Tottenham. I’m thinking about Blyk.

Here at The Fonecast, we like Blyk. They shook up the industry and worried some of the big names when they arrived with their youth-focussed virtual mobile network two years ago. We interviewed their MD Shaun Gregory in May last year. And now they’re quitting the MVNO game in favour of arranging advertising deals for networks.

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