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Thursday, December 8, 2011

Burnside Telecom explains the benefits of mobile telecare

Mark Bridge writes:

This week’s podcast feature from TheFonecast.com takes a look at mobile telecare: using mobile telecommunications to help elderly people and those with special needs.

UK-based Burnside Telecom has recently announced a couple of telecare products that take advantage of the company’s expertise in producing ‘fixed cellular’ devices, so I’ve been talking to managing director Colin Aitken about these new products.

Burnside Easy Answer IIThe Easy Answer II looks like a conventional desktop fixed-line phone, although it’ll work anywhere there’s GSM mobile coverage. It can even be programmed to answer certain calls automatically and switch to hands-free operation, which means the recipient doesn’t need to move or lift the handset. In addition, an optional ‘emergency call’ button can be connected, enabling the phone to make an alarm call or send a text message in an emergency.

“In the research that we did, the feedback was it would be very useful to have a trigger alarm connected to this device, which allows people to send an alert to a call centre via the GSM networks should they need any help or assistance”, Colin explained.

Burnside Telecom also plans a virtual network deal with a SIM card that’ll connect to any of the UK’s mobile networks, offering better coverage than a standard network connection.

“The card will be installed in the phone [and] will automatically connect to whichever network has the best coverage in the location. We take away all of the hassle - as much as we can - of determining which network is best for a particular location.”

The second new product is MoniCare, an online monitoring application that’s able to check, control and update Burnside GSM terminal equipment. It means individual users and residential care homes can enjoy an automated monitoring and support solution for their telecare equipment. In simple terms, a text message can be sent to a Burnside device to check it’s working - and devices can send alerts when there are certain alarm conditions.

“We’ve developed a web-based application that allows an operator to monitor the state of our devices. For example, if there was a power failure in a property, our device would be able to send an alarm over the GSM network to a monitoring centre which would then be able to respond to the alarm”, Colin said. “This is just the first of a series of applications that we expect to be able to launch to Lift operators or SOS roadside assistance telephones… it’s intended to be a service that can be delivered over a website that allows people to deploy them very cost-effectively. At the end of the day, we’re trying to use the technology to deliver better services at more affordable costs.”

MoniCare and the Easy Answer II are both due to be released in 2012.

You can listen to the full interview with Colin Aitken on our website, via iTunes or by downloading the MP3 file. To download all our podcasts automatically, simply find us on iTunes or subscribe to our RSS feed.
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Opinion Articles

Sponsor our coverage of Mobile World Congress 2014

Mark Bridge writes:

Would you like to be part of our Mobile World Congress coverage?

Mobile World Congress is Europe’s biggest mobile communications industry show. It runs from 24th - 27th February next year in Barcelona and is expected to welcome over 70,000 attendees and around 2,000 exhibitors.

Author: The Fonecast
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Ruthless logic is revolutionary: we talk smartphones and customers with Kazam

Interview with Chief Marketing Officer James Atkins

Mark Bridge writes:

Earlier this month, London-based smartphone company Kazam announced seven new Android handsets. That's pretty impressive... and is an even more noteworthy feat when you consider the company didn't even exist at the beginning of the year.

Author: The Fonecast
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Printed interactive Bluetooth-enabled books and posters are just around the corner

Mark Bridge writes:

Imagine books that could automatically link with your tablet as you touched the pages. Or posters that reacted to your fingertips and displayed the results on your smartphone. It seems this kind of Bluetooth-enabled interactivity is just around the corner, thanks to tiny low-power processors and a patented printing process that doesn’t require specialised equipment.

Author: The Fonecast
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Banking on good customer service?

How mobile technology is changing the banking sector

The future of customer service is to bridge the gap between the smart consumer with the smartphone and the bank holding his or her financial assets. Even though mobile applications are becoming increasingly powerful customer touch points, many banks are failing to leverage them in order to engage with consumers.

Mandip Shergill, Account Executive at Genesys, looks at how banks can maintain and strengthen the customer relationship in the mobile channel.

Author: The Fonecast
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Facebook is a mobile company – are you?

Ashley Gilmour writes:

A quick fact: nearly half of Facebook’s advertising revenue now stems from mobile ads.

That’s right – of the social network’s $1.8 billion (£1.1 billion) generated in the third quarter of 2013, 49% of it was made up of mobile advertising revenue. Last year, the channel represented only 14%.

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Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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Author: The Fonecast
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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

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Author: The Fonecast
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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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