The Power Matters Alliance (PMA) has announced that Microsoft Corporation is its newest member.
Originally formed in 2012, PMA is an organisation working towards global interoperability for wireless charging. Board members currently include AT&T, Duracell, Starbucks and the US Government’s Energy Star programme.
PMA wireless charging spots are already available at some Starbucks coffee shops and McDonalds restaurants in the USA.
Ron Resnick, president of the PMA, said “Microsoft is a great example of an innovative company that can help fuel adoption of the technology on a large scale in many different areas of consumer electronics. It is critical to get the industry moving in the right direction and create as many options for consumers as possible to fuel the widespread adoption of wireless charging. The goal of the PMA is to serve the industry in the best way possible. To that end, we invite industry leaders from all walks to join the organization and help define the future of wireless power delivery.”
In February PMA started working with The Alliance for Wireless Power (A4WP) to consolidate their wireless charging standards.