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Thursday, May 22, 2014

Consumers think mobile networks would be best at providing video calling services

Consumers think mobile video calling services provided by mobile network operators would be better than those provided by third-party ‘over the top’ providers. That’s according to a survey commissioned by telecoms software specialist OpenCloud and carried out by YouGov across the UK, France, Germany and the USA.

Mobile operators were rated as potentially more capable than OTT service providers on four criteria: ease of use, number of contacts reachable, quality of video and use of the service across multiple devices.

Overall, 32% of people covered by the survey used OTT voice or video calling services on any device - and 18% used their mobile phone. Of those people currently using mobile video calling apps, 38% expected their use of video calling to increase over the next year.

When current video call users and non-users were asked whether they’d be interested in video calling services from their operator, a total of 37% showed ‘significant’ interest. 74% of those said they’d be interested in an operator-provided app while 89% would be interested in a ‘native’ experience similar to making a regular voice call.

The survey also showed potential for mobile operators to ‘poach’ existing OTT users: 60% of people already using OTT voice and/or video calling services said they’d be interested in an operator-provided service.

Mark Windle, Head of Marketing at OpenCloud, said “The use of video-calling services is set to grow. Following the launch of 4G, the video-calling market is now up for grabs and OTT services and operators’ Video-over-LTE (VoLTE) services will compete for their share. OTT brands have been successful in offering innovative video-calling, but with consumers appearing to believe that the network operators can now do better there is opportunity for them to regain some lost ground. Operators will need to address both perceived and actual levels of service innovation in a cost-competitive way in order to capitalise on this opportunity.”

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Opinion Articles

The lowdown on mPOS solutions, their technology and the security risk

Rachel McCormack writes:

Mobile point of sale transactions (mPOS) are growing in popularity as mobile use takes over from desktop computers. The description of ‘mobile’ point of sale transactions denotes the ability of a payment to be taken via smartphone or tablet rather than a traditional card reader. There are many different ways to do this; mobile chip & PIN, mobile swipe & sign and NFC payments. All of these methods vary in popularity and security conceptions and many are difficult to understand. In this article we will explore each and give you the chance to understand the technology and issues surrounding the various methods.

Author: The Fonecast
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The video-to-mobile challenge: a technical seminar

Mark Bridge writes:

The future of mobile technology is inextricably linked with video… or is it the other way round?

Some of the answers will be discussed next week at a seminar being run by the Digital TV Group (DTG), which is the industry association for digital television in the UK.

Author: The Fonecast
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Last week at The Fonecast: 11th November 2013

A $1 billion rescue and an £8 million tariff

Mark Bridge writes:

We started last week with a change of plan from BlackBerry. No, it’s not selling itself to Fairfax Financial. Instead it’s aiming to raise $1 billion from investors. Cynics might suggest there wasn’t enough interest for a takeover.

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Last week at The Fonecast: 4th November 2013

Hey, hey, I wanna be a rockstar

Mark Bridge writes:

The Rockstar Consortium. That name sounds as though it could be promising more than it can deliver, doesn’t it?  Well, it’s not. It’s the group of mobile companies that picked up Nortel’s portfolio of several thousand tech patents for $4.5 billion. And now, its members – including Apple, Microsoft, BlackBerry, Ericsson and Sony – have set some of those patents on their biggest competitors.

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Last week at The Fonecast: 28th October 2013

A lighter iPad for light-fingered Apple thieves?

Mark Bridge writes:

No prizes for guessing which two mobile tech stories grabbed most of the headlines last week. Tuesday morning saw Nokia’s much-rumoured tablet and phablet launches, with a Windows RT device and two 6-inch smartphones joining the company’s product portfolio.

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