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Thursday, December 15, 2011

Quarterly tablet sales are up - but not as much as expected

New figures from the International Data Corporation show that media tablet shipments haven’t increased as much as expected. IDC’s Media Tablet and eReader Tracker notes that shipments into sales channels rose by 23.9% from the previous quarter to 18.1 million units in Q3 2011. That’s an increase of 264.5% from the same quarter in 2010... but is 5.8% below IDC’s original forecast of 19.2 million units. However, IDC says the current quarter will be better than previously expected, with the total worldwide shipment forecast for 2011 expected to reach 63.3 million units.

Apple shipped 11.1 million units in Q3 2011, up from 9.3 million in the previous quarter, giving it a 61.5% worldwide market share. Samsung had 5.6% of the market, while HP’s discontinued TouchPad gained a 5% market share by shipping 903,354 units. Barnes & Noble’s Nook Color ebook reader was in fourth place, followed by ASUS.

IDC expects Android to increase its Q4 market share to 40.3%, helped by sales of the new Amazon Kindle Fire, while Apple’s iOS share is predicted to fall to 59%.

Tom Mainelli, research director for Mobile Connected Devices at IDC, said “Amazon and Barnes & Noble are shaking up the media tablet market, and their success helps prove that there is an appetite for media tablets beyond Apple’s iPad. That said, I fully expect Apple to have its best-ever quarter in 4Q11, and in 2012 I think we’ll see Apple's product begin to gain more traction outside of the consumer market, specifically with enterprise and education markets. Amazon’s introduction of the $79 entry-level [US version] Kindle and $99 touch-based Kindle (both with ads) led to a round of price cuts from competitors. That drops these products well into the range of impulse and gift buys for many, and we expect a very strong 4Q11 as a result.”

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Opinion Articles

The impact of iOS 7 on mobile app developers

The impact of iOS 7 on mobile app developers

Anton Faulconbridge writes:

It’s the latest tech update that everyone is talking about; for good or for bad, iOS7 is here and it’s something that all mobile app developers need to take into consideration. So, how have these changes to Apple’s system had an impact on third party apps?

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It’s not your fault, so why wait for your mobile phone?

David Heled writes:

The dependency on mobile phones is at an all-time high. Used for everything from the weekly grocery shop to monitoring heart rate, it’s no underestimation to say that we would be lost without our mobile phones. So when it takes days for your phone to be repaired, it has a considerable impact on your normal daily life.

Author: The Fonecast
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How ring-back tones could transform the way we use our mobile phones

Interview with Florent Stroppa of OnMobile

Mark Bridge writes:

Ring-back tones offer consumers yet another way to customise their mobile phone service. Yet despite this – and the revenue opportunities they provide – many mobile network operators don’t offer them.

Recently I spoke to Florent Stroppa, General Manager Europe for value-added service specialist OnMobile, to find out why the UK doesn’t really seem to be bothered about ring-back tones… and whether the next-generation of ring-back services will change this.

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Last week at The Fonecast: 7th October 2013

Compare and contrast

Mark Bridge writes:

Talk about a difference. In preliminary results last week, HTC announced its first-ever quarterly loss while Samsung revealed record quarterly profits.

Curiously, many of the week’s other news stories also had a companion headline to provide a contrast.

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Last week at The Fonecast: 30th September 2013

Changes revealed, charges concealed

Mark Bridge writes:

Things didn’t look so bad in the mobile industry last week. After the shock of BlackBerry’s job losses and restructuring, it seemed as though the saga could be reaching a conclusion. On Monday shareholder Fairfax Financial announced a bid to buy the company. BlackBerry’s board of directors has approved the terms of the agreement, although it’s still able to consider alternative proposals as well.

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