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Friday, December 21, 2012

Windows Phone expected to be the fastest-growing mobile OS in the next 5 years

A new research report from Analysys Mason predicts that Windows Phone will become the fastest-growing smartphone operating system in the next five years. However, it will still only have a single-digit percentage share of the smartphone market in 2017.

Last year, Microsoft’s Windows Phone OS was shipped in 11 million devices. In 2017 this figure is expected to reach 136 million units; approximately the same number of Apple devices shipped in 2012. It’ll mean that Windows smartphones account for 9% of the world’s smartphone shipments in 2017, compared to 23% for Apple.

Android smartphone shipments are expected to account for 58% of the market next year and are then predicted to stay at that level for the next four years.

Ronan de Renesse, the report’s author and Principal Analyst for the Mobile Broadband and Devices research programme at Analysys Mason, said “Having a third significant OS player like Windows in the smartphone market would benefit mobile operators because it would reduce Apple’s and Google’s control over the market. It would also encourage subscribers to move from one OS to another, as well as improve operators’ negotiating position in smartphone retail.”

Overall, the number of smartphone shipments is forecast to increase from 700 million this year (41.2% of total mobile phone shipments) to 1.37 billion by the end of 2017 (a 70% share of shipments). The report says handset vendors’ share of smartphone shipments will be volatile as brands with their own content/device ecosystems or with a strong presence in emerging markets will maintain or increase their market share at the expense of others.

[Report]

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Opinion Articles

Last week at The Fonecast: 8th July 2013

Not all good news...

Mark Bridge writes:

The UK is beginning its week with news of a long-awaited sporting victory for Andy Murray. The telecoms world had its own much-anticipated good news last week, when European roaming rates fell again. And regardless of Neelie Kroes’ plans to abolish roaming rates completely, there’ll definitely be another roaming cut in 2014.

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The hidden benefits of 4G

Dan Grose of Phones 4u writes:

It’s been nearly 10 months since EE launched the UK’s first 4G network and an estimated 55% of the country is now enjoying its benefits. The fourth generation of mobile networks has brought speeds of between 10-12 megabytes per second to thousands of areas across Britain, creating somewhat of a revolution in super-fast mobile browsing.

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Nokia’s £13 phone still makes money for the company

Mark Bridge writes:

The UK mobile phone industry knows all about subsidised prices. Independent mobile dealers and high-street shops will happily offer a ‘free phone with free connection’ in order to tie a customer into a minimum-term contract.

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Easily upgrade your Android and iPhone app to access physical objects

Andrea Gerber of baimos technologies writes:

Mobile devices are becoming ever more prevalent in our daily lives and so it comes as no surprise that they are now being utilized in security-relevant scenarios such as car-sharing and shared parking. Mobility solutions such as these increasingly rely on smartphone applications, hence technologies arise that allow the smartphone to morph into a digital key.

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Last week at The Fonecast: 1st July 2013

Good news from Sony Mobile, bad news from BlackBerry

Mark Bridge writes:

I don’t know about you but I’m delighted to see Sony Mobile getting plenty of coverage for its new smart watch and giant smartphone. The company’s impressive presence at Mobile World Congress 2013 showed plenty of promise... and I’d say it’s now delivering.

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