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Apple Watch to launch in UK on Friday 24th April

In-store previews available from 10th April

The Apple Watch, originally announced in September last year, is to go on sale in Australia, Canada, China, France, Germany, Hong Kong, Japan, the UK and the USA from Friday 24th April. It’s a companion device for customers with an Apple iPhone 5, iPhone 5c, iPhone 5s, iPhone 6 or iPhone 6 Plus. Ordering and in-store previews will be available from Friday 10th.

Features include the ability to send messages, read email and answer voice calls on an associated iPhone. It’s also compatible with the Apple Pay mobile payment service, currently only available in the USA.

In addition, Apple’s Watch works with its Activity app to measure calories burned and activity, thanks to an accelerometer and a built-in heart rate sensor.

Tim Cook, Apple’s CEO, said “Apple Watch begins a new chapter in the way we relate to technology and we think our customers are going to love it. We can’t wait for people to start wearing Apple Watch to easily access information that matters, to interact with the world, and to live a better day by being more aware of their daily activity than ever before.”

There’ll be three model types of Apple Watch, each with a choice of 38mm and 42mm displays. Apple promises a battery life of up to 18 hours for its smart watches.

Pricing is from £299 for the smaller size of Apple Watch Sport up to £13,500 for the highest-spec gold Apple Watch Edition.

Figures from market research business eMarketer predict that iPhones will account for 43.3% of all US smartphone users and 32.2% of all UK smartphone users this year.

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Opinion Articles

Last week at The Fonecast: 24th June 2013

More of the same

Mark Bridge writes:

Another week, another couple of product announcements from Samsung. There appears to be no stopping them, despite a recent drop in the company’s share price.

This time it’s a couple of tablets – one of which runs both Android and Windows 8 – and a 20 megapixel camera that’s got a 4G-enabled Android device built in.

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Last week at The Fonecast: 17th June 2013

Making the network truly mobile

Mark Bridge writes:

The telecommunications industry was making plenty of headlines last week – but much of it wasn’t particularly upbeat.

The debate about privacy and security continued in the wake of allegations about US agents intercepting internet traffic. Meanwhile, Nokia prepared to make its last Symbian smartphones and Tradedoubler warned that mobile devices were having a negative effect on high-street consumer loyalty.

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How to shield from internet snooping

George Putic of voanews.com writes:

When news broke about U.S. government agencies collecting metadata about its citizens’ Internet and phone communications, many were surprised by its scope. The surveillance covered a vast number of Internet messages and phone calls. The government did not deny the action but pointed out that the collected data contained, not the substance of the communication, but the so-called metadata.

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Giving it all away

Paying with our privacy

Mark Bridge writes:

There’s been a lot of talk recently about PRISM, which may allow the US National Security Agency - and anyone they choose - to access some of our personal online information if it passes through the USA. It’s unclear exactly what (if anything) is being shared with whom… and given the nature of national security, we may never know.

However, alongside the possibility of governments seeing information we thought was secure, it’s also worth pointing out that we choose to share plenty of online information ourselves.

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6 things you need to know about mobile research, smartphone rumours and imaginary new products

Mark Bridge writes:

Where did it all go wrong?  When did the mainstream mobile industry start to slide away from innovation and into repetitive nonsense?  For a while I suspected the downloadable ringtone was to blame. Just days after hearing 'Barbie Girl' on the mobile phone of a man from Vodafone Value Added Services in the late 1990s, I'd downloaded a poptastic tune to my own Nokia 2110. Soon, the entire mobile world was focussed on 30-second instrumentals instead of technical innovation. It was the beginning of the end.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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Looking back at February: from security scares to multiple MVNOs

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

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In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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