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Friday, January 24, 2014

Review: CAT Active Urban rugged phone case for iPhone 5 and 5s

Natasha Cooper writes:

As someone who has been through more iPhone screens than I’d like to remember, when I recently upgraded to an iPhone 5s I was keen to keep it in one piece - for a few months at least. Cue the new CAT Active Urban Phone Case, which claims to protect your phones from falls of up to 1.8 meters using a reinforced material that can also be found in protective equipment for motor bike riders.

That last sentence doesn’t conjure up an image of a very attractive or discreet looking cover but you’d be surprised; it is much slimmer than expected and it doesn’t make the phone feel bulky to hold.

I’d say the design is undoubtedly aimed more at the male market but, although rugged looking, it is attractive enough in black and silver. I always feel it is a shame when covers completely disguise a good-looking smartphone but if you are looking for heavy-duty protection then I think it is to be expected.

Image

As a professional caterer I use my phone a lot in the kitchen for looking up recipes and taking photos. I was pleased that the cover wipes down easily and the volume buttons are still as functional as when the phone is case-free (which they aren’t always with other cases!).

Although I haven't had any ‘major’ phone dropping incidents in the month since I have had the case, it has endured the day-to-day routine of being in a busy kitchen and suffering the occasional tumble. My iPhone 5s (hidden in its new manly disguise) looks as good as the day I bought it, which means this case gets the thumbs up from me.

I should add that the case has attracted a number of admirers. I’ve had several people ask what it’s like and where you can buy it. There’s not much else to say about a case other than its design and its effectiveness, but I’d say this one is worth buying at the current price - I’ve seen it at £19.95 on Amazon and am sure my local phone shop would offer a similar deal. It feels good, looks good and protects the phone very well from general daily use.

Natasha Cooper is co-founder of Coopers Kitchen, a catering service that provides high quality home-cooked food to South East London and Sussex. The CAT Active Urban case was provided to The Fonecast by Bullitt Mobile.
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Opinion Articles

RIM boss ignores the questions when asked about BlackBerry difficulties and competitors

What went wrong? What did you learn from the iPhone?

Mark Bridge writes:

Live TV and radio interviews. They can be worrying things, even when you’re not expecting to be challenged too much. I know this from experience. So when your company is launching a much-delayed operating system, you’d expect a few difficult questions… and you’d be ready with a response.

The official response of RIM is apparently to ignore the questions.

Author: The Fonecast
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Article rating: 4.0

Mobile phones transform lives in Africa

Jennifer Lazuta of voanews.com writes:

Rene Mendy, a street vendor in Dakar, has never had enough money to open a bank account. But now, thanks to an emerging mobile phone banking service, he has access to many financial services.

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Last week at The Fonecast: 28th January 2013

Figuring out the figures

Mark Bridge writes:

I didn’t study economics at college, which is probably one of the reasons I have a very simple perspective on quarterly results. As far as I’m concerned, they fall into one of three categories: much as expected, better than expected or worse than expected. Anyway, it’s the time of year when some of the biggest names in the mobile telecoms industry publish their financial results – so here we go.

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Bringing personalised radio to your smartphone

We interview Shankar Meembat about the UTuneMe radio app

Mark Bridge writes:

Targeted advertising on mobile devices is something we’re all getting increasingly familiar with. Visit a web site and there’s a good chance you’ll see an advertisement that’s aimed directly at you, perhaps using information about the sites you’ve previously visited, the type of smartphone you’re using or even your location.

Yet listen to the radio or stream music on your smartphone and that same level of personalisation hasn’t been aavailable. That’s all changing now, with help from a new service called UTuneMe.

Author: The Fonecast
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Why Huawei should get out of the mobile handset market

Why Huawei should get out of the mobile handset market

or why Huawei need to spend their £1.6 billion profit on marketing

James Rosewell writes:

Huawei is a company one can’t miss at Mobile World Congress. They bring their own building!  Plus last year a wonderful “Pegasus” flying horse sculpture made using Ascend handsets was proudly displayed next to the main fountain to hail the launch of the Ascend series of handsets.

Huawei has been busy following MWC12. They now run major parts of Everything Everywhere, Three and O2’s network in the UK. On a less positive note they’re not welcome in the US.

But how has the devices side of the business performed?

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