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Thursday, November 25, 2010

Dual-branded Orange and T-Mobile stores open this week

Everything Everywhere has confirmed that six dual-branded Orange and T-Mobile stores will be opening this week in the UK as part of a trial scheme. The stores are located in Tooting, Palmers Green, Hertford, Bridgend, Weston super Mare and Dorchester.

Everything EverywhereEach of the three T-Mobile stores will have an Orange concession inside showcasing the best offers, plans and devices from Orange; similarly, the Orange stores will have a T-Mobile concession. Both brands will be displayed in the window, although the ‘host’ will be clearly identified.

In addition, Everything Everywhere will also be opening three new Orange franchises in Letchworth, Caerphilly and Leeds within the next few weeks. It follows a franchise pilot scheme in Bridlington run by Shebang. More franchises are expected to open next year.

Andrew Coull, VP of Retail at Everything Everywhere, said “Our 720 strong retail footprint is at the heart beat of Everything Everywhere and we are really excited about our growth plans. Both the franchise and dual branded trials give us an amazing opportunity to extend our reach into new places and importantly give our customers even more choice in existing locations.”

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Opinion Articles

Last week at The Fonecast: 21st January 2013

Slip slidin' away

Mark Bridge writes:

There’s plenty of snow disrupting the UK – but, thanks to the mobile telecoms industry, thousands upon thousands of people are able to work from home. We’re all feeling pretty pleased with ourselves right now, aren’t we?

Pedestrians may have been skating down pavements but a different kind of trouble on the high street dominated much of last week as music, DVD and occasional mobile phone retailer HMV went into administration.

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That application on your smartphone could kill you

New study looks at the accuracy of apps that provide feedback on medical conditions

Mark Bridge writes:

Smartphones and health are linked in many positive ways, from remote patient monitoring via a mobile network to applications that enhance medical education.

However, patients are being warned not to assume their smartphones are as smart as they might appear.

Author: The Fonecast
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"I am late middle-aged, not an idiot!"

Iain Graham writes:

“I am late middle-aged (ok I’m 62), not an idiot!”

This is a phrase I seem to be using more and more frequently, either out loud to bright young things or silently to myself in utter frustration of modern ‘must have’ gadgets.

Author: The Fonecast
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Last week at The Fonecast: 14th January 2012

Harder, better, faster, stronger...

Mark Bridge writes:

Oh, how the mobile industry loves a superlative. Much like the work ethic celebrated by Daft Punk (or Kanye West, if you prefer), it’s always looking for a new angle.

Author: The Fonecast
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TheFonecast.com newsletter: 7th January 2013

Time to catch up with everything mobile

Mark Bridge writes:

Happy New Year!  It’s been three weeks since our last newsletter and a fortnight since our podcast of mobile predictions for 2013, so there’s plenty to catch up with.

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