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Tuesday, July 17, 2012

Wholesale Applications Community is being integrated into the GSMA

Technology assets of WAC being acquired by Apigee

The major programmes and initiatives driven by the Wholesale Applications Community are being integrated into the GSMA following an agreement between both organisations. Apigee, a US-based business that helps organisations deliver and manage APIs and the apps built on them, has acquired the technology assets of WAC.

Franco Bernabè, Chairman of the GSMA, said “Since its inception, WAC has been committed to simplifying the developer experience and fostering innovation through an open web run time and cross-operator API platform. They have made strong progress, with operators deploying WAC apps and utilising the WAC Payment API. By integrating WAC into the GSMA, we will be able to scale this across our full membership, assisting operators around the world to better serve their customers.”

Michel Combes, the Chairman of WAC, said “We are very proud of the work that the team has done in developing and incubating an open, web-based platform that can run applications and utilise network APIs across multiple devices and operating systems. Now we are excited to move on to the next stage of our development with the GSMA and their ability to make this technology available to their 800 operator members worldwide.”

Apigee says it will build on WAC’s technology to deliver a unified network API service for telecommunications operators as well as a cross-device mobile app development platform. It will also continue to develop and provide WAC’s mobile app platform, which enables developers to build applications that run on any device and on any network.

WAC - a partnership of mobile network operators - was originally announced at Mobile World Congress in 2010.

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Opinion Articles

Opportunities for media coverage and promotion at Mobile World Congress 2013

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Mark Bridge writes:

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Author: The Fonecast
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Are brands missing a trick with mobile?

Dave Katz writes:

It has been reported recently that consumer spend via mobile is on the increase this Christmas. Further confirmation has come from research indicating that 20% of the expected £4.6bn of total online shopping will be carried out using smartphones and tablets.

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