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Wednesday, May 7, 2014

Companies should use the 'Bring Your Own' trend to plan for the future, suggests new report

The rapid growth in the ‘Bring Your Own Device’ trend could be harnessed for Research & Development, suggests a new report from advisory business CEB.

It notes that 64% of employees already use their own technology devices for work purposes - but says ‘BYOD’ with tablets and smartphones is only the tip of the iceberg.

The next wave of this trend is expected to be less tangible: Bring Your Own Information, Bring Your Own Networks and Bring Your Own Applications.

According to CEB, more than 40% of employees already use ‘unofficial’ external information sources for work purposes: from Google searches to personal databases. It’s also found that 24% of employees have chosen their own collaboration tools, including shared cloud services such as Dropbox and Box.net, while 21% use non IT-supported analytic and data visualisation tools.

The recommendation from CEB is that IT departments should work with employees to understand the tools they’re using and to educate them about any risks. This offers a way to promote and share best practice rather than trying to prevent BYO activities.

Andrew Horne, Managing Director of the CEB CIO Leadership Council, said “Business-led IT is here to stay. CIOs should not see the BYO trend solely as a risk or as a symptom of underperformance by IT-supported tools, but rather an opportunity to find the very best tools to get the job done. No one is better placed to identify which tools will make employees more productive than the employees themselves. If managed correctly - and with official policies in place - it can provide faster access to new capabilities and a much better fit with individual employee workflows.”

Almost 10,000 employees were surveyed by CEB for its BYO study.

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Opinion Articles

Operation Mobile as military prepares to synchronise with smartphones

How Mobile Apps are changing the way the military operates in the field

Kevin Deal, Vice President of Aerospace & Defence at IFS North America, writes:

It is difficult to believe that the idea of a hand-held mobile phone was an alien concept only a few short decades ago. From brick-sized analogue devices to wafer thin smartphones with processing capabilities comparable to those of laptops, new technology is constantly pushing the boundaries of what we can expect from our phones. And, in a reverse of the normal pattern of technology innovation, a development driven by consumers is set to have an important impact on aerospace and defence (A&D).

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Last week at The Fonecast: 19th November 2012

Confusion by numbers

Mark Bridge writes:

The last few days have been particularly busy for UK telecoms regulator Ofcom. It started the week by announcing its rules for next year’s UK 4G mobile spectrum auction – expect services to go live in around six months – and it ended the week with plans to avoid a 5G capacity crunch.

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Consumer privacy, opt-in marketing and the future of mobile

We talk to Henry Lawson of nFluence media

Mark Bridge writes:

Today’s consumers receive a seemingly never-ending stream of online information from their social networks, from websites, in their email and on their mobile devices. But is there a way to let individuals stay in control whilst also helping companies advertise their products?  According to nFluence Media, there definitely is.

To find out more, I spoke to Henry Lawson, co-founder and CEO of nFluence, and started by asking him to explain exactly what nFluence did.

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Doro aims at the sweet spot for easy-to-use mobile phones

Mark Bridge writes:

Here’s a statement that’ll come as no surprise to anyone who works in the UK mobile industry.

For many people, their mobile phone isn’t just a communication device. It’s a personal statement.

Of course it is. Why else can you buy a gold-plated iPhone, a diamante-encrusted Blackberry or a Samsung Galaxy SIII in colours “inspired by the Earth’s richest materials”?

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Ofcom asks "Which type of communicator are you?"

New analysis of the UK’s communication habits has found that people can be categorised into five different groups of communicators, ranging from the ‘always on’ to the ‘detached’.

Earlier this year, Ofcom’s Communication Market Report revealed that the UK is now texting more that talking. Further analysis of the research, published today, looks at the methods and frequency of communication, as well people’s attitudes towards it.

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Recent Podcasts

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Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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