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Thursday, August 23, 2012

Android vs iPhone: which is right for your business?

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Kerry Butters writes:

When deciding on which mobile device is the right one for your business, there are a few things to take into consideration. Firstly, are you buying a handset for yourself or for others who work in the business, or are you considering running a BYOD (bring your own device) scheme.

If you’re buying strictly for your own use, then really it’s a matter of preference. Apps are available for business on both platforms and you can be sure of security if you’re using the device yourself.

However, this is something that differs for employees, especially with larger businesses as many may use the device for personal reasons and not just for work. Research has shown that a large percentage of children use their parent’s phone and this constitutes a risk when using the Android platform, as there is less app regulation on this.

Any company which is considering buying devices or running BYOD schemes need to invest in a sound mobile management system, as well as putting into place a mobile usage policy.

In general terms, the iPhone is a lot more secure when it comes to apps; these have to go through a rigorous testing process before they are approved for entry into the App Store. Android devices, on the other hand are built on an open source platform and app approval is much less regulated and so the incidence of Android malware has risen rapidly over the past few years.

Whilst it’s been proven that the Apple platform is not invulnerable to attacks, this is because it was carried out by a determined hacker, rather than malicious apps appearing in the App Store.

Bearing this in mind, if you have a small business, then your safest bet is the iPhone as the risk of malware infection via malicious apps is greatly reduced.

When it comes to BYOD schemes though, this is not so straightforward as you have no control over the devices employees bring, although this can be overcome by having a policy which only allows Apple devices (somewhat defeating the object of having a BYOD scheme in the first place).

Saying that, if you choose Android, with a good mobile management system in place, your IT department can block certain apps, as well as giving certain permissions to what data the user can access, depending on the position in the company they hold.

However, if your business isn’t large enough to afford a management system, or doesn’t have an IT department, then the iPhone is your best bet as it’s more secure and won’t leave your company data potentially accessible from a malicious app which collects information.

If you don’t personally like the iPhone and would rather have an Android device, then it’s vital that you put in place a strong policy on downloading apps. In fact, it’s probably a good idea to regulate what your employees do in both cases, in the interests of productivity.

This can be achieved much in the same way as you would with a workstation; ban employees from using their personal social media accounts at work, as well as taking personal calls and downloading games.

To sum up, which platform you choose depends on the size of your business, who is using the phone and strong policies on usage being put into practice.

Kerry Butters writes on behalf of Broadband Genie, the comparison site for broadband, mobile broadband and smartphones such as the iPhone. Follow this link for more information.

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Opinion Articles

Ericsson will 'muddle through' as income falls

Mark Bridge writes:

I spend much of my time writing about telecommunications and technology. I spend a fair amount of time dealing with big technology-related companies. Yet although I understand many aspects of telecoms, I certainly wouldn’t want to run one of those businesses. It’s a question of relevant experience.

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Apps World 2012: something for everyone... and for every platform

Apps World 2012 takes place on Tuesday 2nd October and Wednesday 3rd October at the Earls Court 2 exhibition centre this year. It combines an exhibition with workshops and conference sessions designed for mobile developers, marketers, network operators, manufacturers and other mobile industry professionals.

In addition, there’s an award event - the Appsters awards - with a drinks reception and party at The Roof Gardens in Kensington on the Tuesday night.

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Last week at The Fonecast: 16th July 2012

Black days for BlackBerry?

Mark Bridge writes:

BlackBerry and bad news seem inextricably linked at the moment. RIM’s CEO admits he’s “not satisfied” with recent company performance and warns of challenging times ahead... and then the company is hit by a $147 million dollar damages order for patent infringement.

Mind you, Research In Motion wasn’t the only mobile company bringing disappointment into the mainstream news last week.

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Application review for CamScanner

Turn your smartphone into a document scanner

Mark Bridge writes:

Every so often, I see a new product that I’d like to review. I’ll usually send a note to the relevant company, borrow a review copy and send it back when I’ve finished.

And every so often I’ll be approached by a company that wants me to review a product. Sometimes I’ll say yes, sometimes I’ll say no. It all depends whether or not I think I’m the right person for the job.

When IntSig offered me a copy of a mobile application called CamScanner, I wasn’t too sure. It seemed very clever... but I wasn’t convinced I’d have much use for it.

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Ian Brown, CEO of Axell Wireless, talks about underground mobile phone coverage

Mark Bridge writes:

Just a few weeks ago WiFi was made available on a number of London Underground stations - yet mobile coverage still stops when you go down the escalator.

So why is it taking so long for us to get mobile phone service on the Tube?

For an insight into some of the challenges and the possible solutions I spoke to Ian Brown, CEO of Axell Wireless. The company is a leader when it comes to providing additional wireless coverage in confined spaces - from tunnels to sports stadiums - and is currently involved in the project to install mobile phone service on the Channel Tunnel.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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