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Monday, January 20, 2014

Huawei becomes the 'official smartphone partner' of Arsenal Football Club

Telecoms manufacturer Huawei has announced a partnership that’ll see it become the ‘Official Smartphone Partner’ of Arsenal Football Club. The agreement runs until the end of the 2015/16 season.

As part of the deal, Arsenal FC’s officials and players are expected to appear in Huawei’s global advertising. There’ll also be exclusive offers for Arsenal FC supporters.

Mark Mitchinson, Executive Vice President at Huawei Technologies UK, said “Huawei is delighted to partner with Arsenal, one of the world’s leading football clubs. We are a young, dynamic brand, as well as a technical leader in our field and this makes us a great brand match for a club with the global stature of Arsenal. We look forward to working with all the team at Emirates Stadium over the coming years.”

Arsenal manager Arsène Wenger with Mark Mitchinson of Huawei

Arsenal manager Arsène Wenger with Mark Mitchinson of Huawei

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Opinion Articles

You're gonna need a bigger tariff

Mark Bridge writes:

“You're gonna need a bigger boat”. The words of Roy Scheider as police chief Martin Brody spots the shark in the film Jaws.

37 years later and O2 UK CEO Ronan Dunne is facing another all-devouring monster... but this is no aquatic predator. It’s in the air - and it’s invisible.

No, we’re not talking about a Pteranodon (that’s Jurassic Park III) but a 4G mobile broadband connection. A real-life data monster.

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Twitter promises that it will only use patents defensively

Mark Bridge writes:

There’s some kind of patent-related mobile technology story in the news most weeks. Whether this is the result of an innovation slow-down or the disruptive effect of newcomers on ‘traditional’ mobile manufacturers, there’s no denying it’s causing problems for many companies.

Author: The Fonecast
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Last week at The Fonecast: 16th April 2012

Mark Bridge writes:

At the beginning of last week, Facebook and Instagram were the talk of the mobile industry. Was this billion-dollar deal the sign of another tech bubble?  Facebook’s fast track into mobile?  Facebook moving to cement its dominance of online photography?  You, the jury, decide.

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Last week at The Fonecast: 9th April 2012

Mark Bridge writes:

Easter is often seen as a time for customs and rules – whether it’s giving up sugar for Lent or waiting until Sunday morning to eat your chocolate eggs – and this year the mobile industry seems to have joined in.

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Last week at The Fonecast: 2nd April 2012

Mark Bridge writes:

It’s always a relief when April Fool’s Day doesn’t fall on a work day, isn’t it?  Still, that didn’t stop the jokes. Even though the mobile industry traditionally tends to head to the pub for a roast dinner and a pint on Sunday, there was many a prank in the morning of April 1st.

Our friends at 51Degrees.mobi revealed left-handed device detection, Google prepared to run mobile ads on phones with dials, Phones 4U introduced Gnomes 4U femtocells, Nokia made a Windows Phone device out of ice… and so on.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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