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Tuesday, November 9, 2010

Sagem NFC phone for 'seniors' due in the UK later this month

In February this year we reported on the Sagem Wireless Cosyphone, an NFC-equipped handset aimed at the 'seniors' market. The built-in Near Field Communication technology wasn't used for mobile payments but could activate certain features by waving the Cosyphone over a card.

This intriguing handset has now been launched commercially, with Sagem promising 2G/EDGE and 3G/HSPA versions. The phone will be be supplied with preconfigured NFC tags that allow users to initiate calls/texts and open applications by moving their device over an NFC tag. The tags can be customised, allowing users to change the action of a tag. Interestingly, tags can also be used in commercial applications for access and data capture.

Jerome Nadel, EVP Marketing & User Experience for Sagem Wireless, said "We approach the design and development process looking at both market needs and a strategy that makes the most of available technologies. NFC is a perfect example of a technology which, when used intelligently and creatively, can deliver real usability benefits that transform the mobile experience. The COSY Phone leverages the capabilities of NFC to improve usability for personal use while enabling a growing ecosystem of business applications."

UK availability is expected within a couple of weeks.

Sagem Cosyphone with NFC tag

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Opinion Articles

Privacy in Mobile Apps: MEF roundtable in Barcelona

During Mobile World Congress 2012, TheFonecast.com was invited to record a roundtable on Privacy in Mobile Applications. This event was hosted by MEF, the global community for mobile content and commerce, and was supported by SNR Denton.

Our recording is now online at TheFonecast.com and on the MEF blog.

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Last week at The Fonecast: 19th March 2012

Mark Bridge writes:

Mobile financial services were making the headlines yet again last week. Not once. Not twice. No, we noticed at least three separate (and all pretty big) stories to talk about.

First came Nokia’s planned withdrawal from its mobile money service, which will leave around a million people in India looking for a new mobile wallet.

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Apple iPad dictation isn't perfect but customers love it anyway

Mark Bridge writes:

Excuse me a moment while I climb onto my soapbox.

Right. Ooh, it’s busy up here.

For a number of years, various companies have worked on computer-powered dictation and transcription services. Now Apple has entered this space.

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Rebtel: the mobile VoIP rebel that speaks its mind

Mark Bridge writes:

Back in the 1960s, Hertz was the number one hire car company in the USA. Avis was trailing a long way behind. Looking for a new advertising campaign, CEO Robert Townsend spoke to Bill Bernbach - the ‘B’ in ad agency DDB - and a few months later “We try harder” became the Avis tagline.

“Avis is only No.2 in rent a cars” the headlines admitted. “We try harder. When you’re not the biggest, you have to.”

It’s a message I was reminded of when I met Andreas Bernström at Mobile World Congress last month. Andreas is CEO of Rebtel, the world’s second-largest mobile Voice-over-IP company. With Skype seen as market leader for VoIP services, I asked Andreas whether Rebtel also needed to try harder.

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Has Apple messed up the user experience by creating its new iPad?

Mark Bridge writes:

The new iPad has a better screen. Higher-resolution. Clearer. High Definition. Just what everyone wants, right?

Apparently not.

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