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Tuesday, December 18, 2012

Unlimited free WiFi launches in London's Square Mile

The City of London Corporation has extended its partnership with WiFi provider The Cloud, enabling anyone to enjoy unlimited free WiFi inside the ‘Square Mile’ financial district.

There’s been a free WiFi service available in the City of London since 2007, although until now it’s only been free for the first 15 minutes. A temporary arrangement to provide unlimited access during the 2012 Olympic and Paralympic Games saw user numbers almost double compared with the previous three months.

Mark Boleat, Policy Chairman at the City of London Corporation, said “The Square Mile is home to 10,000 residents, 400,000 workers, and five million visitors a year. As the world’s leading global financial and business centre, the City of London has one of the biggest concentrations of smartphones in the UK so having the best communications infrastructure in place to access vital information on the move is of critical importance. This partnership between the City of London Corporation and The Cloud will ensure that the Square Mile keeps pace with growing demand in a rapidly evolving technological landscape.”

Free WiFi from The Cloud includes a content portal with information from Sky News and Sky Sports News, live travel updates and adult content filtering.

The Cloud provides around 15,000 WiFi hotspots across the UK; partners include Caffè Nero, Eat, First Great Western, Greggs, London Overground, Network Rail stations, PizzaExpress, Pret, Wagamama and WH Smith.

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Opinion Articles

Privacy in Mobile Apps: MEF roundtable in Barcelona

During Mobile World Congress 2012, TheFonecast.com was invited to record a roundtable on Privacy in Mobile Applications. This event was hosted by MEF, the global community for mobile content and commerce, and was supported by SNR Denton.

Our recording is now online at TheFonecast.com and on the MEF blog.

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Last week at The Fonecast: 19th March 2012

Mark Bridge writes:

Mobile financial services were making the headlines yet again last week. Not once. Not twice. No, we noticed at least three separate (and all pretty big) stories to talk about.

First came Nokia’s planned withdrawal from its mobile money service, which will leave around a million people in India looking for a new mobile wallet.

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Apple iPad dictation isn't perfect but customers love it anyway

Mark Bridge writes:

Excuse me a moment while I climb onto my soapbox.

Right. Ooh, it’s busy up here.

For a number of years, various companies have worked on computer-powered dictation and transcription services. Now Apple has entered this space.

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Rebtel: the mobile VoIP rebel that speaks its mind

Mark Bridge writes:

Back in the 1960s, Hertz was the number one hire car company in the USA. Avis was trailing a long way behind. Looking for a new advertising campaign, CEO Robert Townsend spoke to Bill Bernbach - the ‘B’ in ad agency DDB - and a few months later “We try harder” became the Avis tagline.

“Avis is only No.2 in rent a cars” the headlines admitted. “We try harder. When you’re not the biggest, you have to.”

It’s a message I was reminded of when I met Andreas Bernström at Mobile World Congress last month. Andreas is CEO of Rebtel, the world’s second-largest mobile Voice-over-IP company. With Skype seen as market leader for VoIP services, I asked Andreas whether Rebtel also needed to try harder.

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Has Apple messed up the user experience by creating its new iPad?

Mark Bridge writes:

The new iPad has a better screen. Higher-resolution. Clearer. High Definition. Just what everyone wants, right?

Apparently not.

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