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Sunday, March 23, 2014

Vodafone celebrates the 30th anniversary of its (misspelled) name

This weekend marks 30 years since Racal Electronics revealed the name of its new mobile phone service as ‘Vodafone’.

The name was announced at a press conference in London on 22nd March 1984, although it wasn’t until 1991 that Vodafone demerged from Racal and became a separate company.

According to the original news release, “A subscriber to the Racal Vodafone service travelling by car between London and Edinburgh or Exeter, for instance, will be able to make or receive national and international telephone calls with ease throughout the entire journey - and on leaving the vehicle still use the portable Vodafone to remain constantly in touch anywhere and at any time day or night.”

Vodafone’s name was created by the company working with advertising agency Saatchi & Saatchi. It’s inspired by the words ‘voice’, ‘data’ and ‘phone’, although the ad agency’s idea of using ‘fone’ was originally rejected by the company’s first CEO Sir Gerry Whent.

There are currently around 419 million customers connected to Vodafone or its partner networks.

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Opinion Articles

Are mobile networks about to cut down on free WiFi?

Mark Bridge writes:

I don’t mind paying for a spot of WiFi when I need it. Admittedly I’d prefer to find a coffee shop with a free hotspot but I’ll pay if I really need a connection. Not just here in the UK but abroad too.

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Safer Internet Day and the security risks facing young smartphone users

Mark Bridge writes:

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Last week at The Fonecast: 6th February 2012

Mark Bridge writes:

Facebook’s certainly had its share of privacy concerns – but last week the social network revealed plans to go public in a very different way. It formally announced its intention to launch on the stock market; what is known in the USA as an Initial Public Offering. The IPO is expected to raise around $5 billion, although that’ll just be a fraction of the total (and as yet undisclosed) value of the company.

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Facebook to raise $5 billion from Initial Public Offering

Mil Arcega of voanews.com writes:

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Last week at The Fonecast: 30th January 2012

Mark Bridge writes:

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