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Apple Watch to launch in UK on Friday 24th April

In-store previews available from 10th April

The Apple Watch, originally announced in September last year, is to go on sale in Australia, Canada, China, France, Germany, Hong Kong, Japan, the UK and the USA from Friday 24th April. It’s a companion device for customers with an Apple iPhone 5, iPhone 5c, iPhone 5s, iPhone 6 or iPhone 6 Plus. Ordering and in-store previews will be available from Friday 10th.

Features include the ability to send messages, read email and answer voice calls on an associated iPhone. It’s also compatible with the Apple Pay mobile payment service, currently only available in the USA.

In addition, Apple’s Watch works with its Activity app to measure calories burned and activity, thanks to an accelerometer and a built-in heart rate sensor.

Tim Cook, Apple’s CEO, said “Apple Watch begins a new chapter in the way we relate to technology and we think our customers are going to love it. We can’t wait for people to start wearing Apple Watch to easily access information that matters, to interact with the world, and to live a better day by being more aware of their daily activity than ever before.”

There’ll be three model types of Apple Watch, each with a choice of 38mm and 42mm displays. Apple promises a battery life of up to 18 hours for its smart watches.

Pricing is from £299 for the smaller size of Apple Watch Sport up to £13,500 for the highest-spec gold Apple Watch Edition.

Figures from market research business eMarketer predict that iPhones will account for 43.3% of all US smartphone users and 32.2% of all UK smartphone users this year.

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Opinion Articles

Last week at The Fonecast: 9th January 2012

Mark Bridge writes:

Happy New Year and welcome back to our weekly news summary. Thanks to the Bank Holiday last Monday we’ve had a relatively gentle start to the year, although I’m sure this week’s CES show in Las Vegas will generate plenty of product news.

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Don't worry about explaining your mobile design, just make sure it works

Mark Bridge writes:

Chinese mobile manufacturer ZTE has just announced a new mobile phone design philosophy. It’s called “Caring, Creative, Simple, Smart” and - let’s be honest - you could say it sounds a little trite.

Author: The Fonecast
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Discover our mobile phone industry predictions for 2012

Mark Bridge writes:

In today’s podcast - our last programme in 2011 - we’re doing our best to predict what’ll be happening in the mobile industry next year.

Will there be big announcements from the Wholesale Application Community?  Innovation from Intel?  Falling sales at Apple?  Reorganisations at RIM?  Listen to find out what we forecast.

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Last week at The Fonecast: 19th December 2011

Mark Bridge writes:

“He knows if you’ve been bad or good...”

You don’t need to be Santa Claus to appreciate that RIM’s quarterly results have marked a disappointing end to a disappointing year. Yes, the company’s sold millions of BlackBerry phones - but PlayBook sales haven’t been good, its new OS is delayed and its market share appears to be falling. You could argue that 2012 is a make-or-break year for Research In Motion... or at least for its current management.

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A horrible end to an annus horribilis for BlackBerry

Mark Bridge writes:

It’s been an annus horribilis for Research In Motion. In fact, the BBC was already using that very phrase about the BlackBerry manufacturer two months ago.

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Recent Podcasts

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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