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Sunday, March 17, 2013

The wristwatch phone isn't a new idea… but is it the right time for the Apple iWatch?

Mark Bridge writes:

Apple is rumoured to be planning a wearable mobile device: the iWatch. Whether it’s an iPhone accessory or a stand-alone mobile phone… or a figment of overactive imaginations… remains to be seen, although press reports suggest it could be launched by the end of 2013.

However, the idea of a wearable communications device certainly isn’t new. Fictional detective Dick Tracy was wearing an equally fictional two-way wrist radio in 1946, yet it took another 50 years before the wrist phone entered mass production. Samsung’s SPH-WP10 hit the shops stateside a decade and a half ago, following the appearance of calculator watches in the 1970s and the programmable digital watches of the 80s. It was soon joined by the Fossil Wrist PDA, which ran the Palm OS, but neither the Wrist PDA nor the WP10 was a truly ‘smart’ watchphone.

Next came the Bluetooth-enabled watches of Sony Ericsson and others. These provided Caller ID and text message notification, enabling users to keep their phones in their pockets until they needed to make a call.

Then in 2009, LG revealed its GD910 3G-enabled watch phone with the ability to make video calls - while Hyundai chose a very similar model name for its MB-910, which had an internet browser.

Sony Ericsson’s LiveView in 2010 worked with Android-powered smartphones to bring a variety of smartphone features to your wrist. It’s since transformed into the Sony SmartWatch and has been joined by rivals including Pebble - described as an e-paper watch for iPhone and Android - and the i’m Watch, which as well as offering on-screen notifications can also be used to make and receive calls via Bluetooth.

Today, searching eBay for ‘watch phone’ offers hundreds of results with many devices priced at under £50. Yet the watchphone has failed to become anything like as popular as the smartphone or even the non-smart ‘feature phone’.

The big question is whether the Apple iWatch will become a must-have accessory for anyone who uses an iPhone - or whether it’ll be a superfluous fashion bangle for smartphone users. After all, now that everyone’s smartphone is also a timepiece, that’s arguably what the wristwatch has become!

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Author: The Fonecast
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1 comments on article "The wristwatch phone isn't a new idea… but is it the right time for the Apple iWatch?"

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James Rosewell

3/24/2013 9:12 AM

I predicate that Apple will not release an iWatch before Samsung or another. Why? Because they have too much to loss and not enough to gain. They didn't invent the MP3 player, original Apple stores sold Diamond Rios. They didn't invent the phone, or the PC, they made them awesomely better. And that's what will happen with the iWatch. They'll improve on others 2nd generation products. If they go first and there's even something slightly wrong about it, whether it's functional, or simply having enough stock, the criticism will undermine the share price even more than current speculation. For those reason they won't go first. Samsung (or LG, Pantech, HTC, another) will as they've a business model and brand that supports more experimental products. I'm sure inside Apple there are many such products being tried and evaluated to ensure they can move quickly when the time is right. It's all good PR distraction at the moment.

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Opinion Articles

What my granny taught me about online shopping

Mark Bridge writes:

When it came to telephones, my granny was an early adopter. She had a landline phone for as long as I can remember - and that’s quite a while when you consider the town only got an automatic telephone exchange two years after I was born. Recent research has now suggested that my granny was also well ahead of the game when it came to consumer behaviour.

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Cortado offers a secure 'cloud desktop' without unnecessary restrictions

Mark Bridge writes:

Security is often a balancing act - and security on mobile devices is no exception. If procedures and processes aren't tough enough, you'll compromise the security of the information you're protecting. But if your security is too tight or if it seems too complicated to an end user, that user is likely to find a way round your security by doing something else instead.

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Last week at The Fonecast: 7th November 2011

Mark Bridge writes:

I’m reminded of a sketch from BBC TV’s ‘The Young Ones’ in 1982. The four horsemen of the apocalypse are waiting around.

“What’s new?”, asks Pestilence. “Microchip technology”, replies one of the others. “That’s quite a new thing, isn’t it?”

Quite new. It’s probably the best description for much of last week’s mobile industry news.

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Mobile technology publication becomes the first NFC-equipped 'smart book'... sort of

Mark Bridge writes:

Atria Books, part of the Simon & Schuster publishing family, has released what it’s calling the first-ever smart book. A thousand copies of ‘The Impulse Economy’ by Gary Schwartz will have an NFC sticker attached, providing a web link to book-related content.

Hmmm. That’s not really a smart book, is it?  The same kind of logic means my NFC credit card turns my wallet into a ‘smart wallet’ and transforms the pocket of my jeans into ‘smart jeans’. It means my NFC-equipped smartphone is a smart smartphone.

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Last week at The Fonecast: 31st October 2011

Mark Bridge writes:

In the world of retail, you can’t move for Hallowe’en puns at the moment. You know the kind of thing. Spooky offers. Frighteningly low prices. Missing our deals will haunt you. There’s not the ghost of a chance we’ll shift these PlayBooks unless we cut the price.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

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Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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