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Friday, March 7, 2014

An Apple iPhone is more likely to be lost than other smartphones, says new research

Although the Apple iPhone is often seen as a device that’s easily broken, a new study suggests it’s actually tougher than other smartphones. However, an iPhone is also more likely to be lost.

The figures come from US-based ProtectCELL, which offers mobile protection plans and services.

Overall, iPhone customers are around 46% less likely to need a replacement device than people who use other types of smartphone. According to ProtectCELL, iPhone owners are 11% less likely to report a broken or damaged device when compared to other smartphone users - yet they’re 65 more likely to request a replacement because of their device going missing.

A rise in the proportion of tablet claims was also reported. Tablet owners in 2013 were nearly 90% more likely to submit a replacement request than tablet users in 2012.

Scott McLaren, ProtectCELL’s chief marketing officer, said “All of our customers, whether iPhone, smartphone or tablet users, rely on us to quickly and seamlessly replace their devices when they encounter unfortunate luck. Our customers can take solace in the fact that in a world of frequently broken and misplaced mobile devices, ProtectCELL has their backs.”

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Opinion Articles

Last week at The Fonecast: 10th October 2011

Mark Bridge takes a look back at last week’s mobile industry headlines.

Rest in peace, Steve. The death of Apple co-founder Steven Paul Jobs following several years of illness has seen the kind of public grieving usually reserved for pop stars and princesses. There’s not much I can say that hasn’t already been said; it’s hard to argue with Tim Cook’s statement that “Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.”

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India launches 'world's cheapest' tablet

Anjana Pasricha of voanews.com writes:

India hopes that the launch of what is being called “the world’s cheapest tablet computer” will help tens of thousands of low-income students connect to the digital world.

The $45 device with a seven-inch color touchscreen, Wi-Fi connectivity, and two USB ports is meant to bridge the digital divide in a country where only three percent of the population has computers.

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Mobile crime and mobile security at Over The Air

Mark Bridge writes:

Much of Bletchley Park’s history involves code-breaking and intercepting radio messages so - when Over The Air 2011 brought hundreds of mobile developers to the site - it seemed appropriate to explore the subject of mobile phone security.

In particular, there were a couple of sessions on the agenda that caught my eye. Detective Sergeant Andy Williams of the National Mobile Phone Crime Unit started by talking about stolen phones... and asking if mobile applications could help with this problem.

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'Design for All goes Mobile' at Over The Air 2011

Mark Bridge writes:

One of the speakers providing inspiration for the mobile developers at Over The Air 2011 was Denise Stephens, co-founder of Enabled by Design. Her presentation, called ‘Design for All goes Mobile’, explored how good design could help mobile phone users live more independently than they would otherwise be able to.

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The other Apple announcements that shouldn't be ignored

Mark Bridge writes:

Apple’s evangelists will need to wait a little longer for the iPhone 5, it seems. Last night’s announcement of the Apple iPhone 4S by Apple CEO Tim Cook seems to have disappointed many people, although plenty of others had predicted the arrival of this faster and smarter sibling for the iPhone 4.

But that wasn’t the only news from Apple.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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