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Thursday, January 5, 2012

BRIT Awards introduce voting via mobile app from Noise Inc

Digital development company Noise Inc. has developed an iPhone app that will allow fans to vote in the BRIT Awards 2012. The agency has worked with MasterCard to create the first-ever application that allows fans to vote via their mobile phones.

Nominees for this year’s BRIT Awards will be announced next week on Thursday 12th January. The BRIT Awards 2012 with MasterCard iPhone app will be available free from Apple’s App Store on the same day. As well as allowing voting in the Best British Single, Best British Group and Best British Breakthrough categories, the app will also feature news and competitions. In addition, music fans will be able to buy and download audio from the night of the Awards.

Noise Inc. created this app in just a month to meet the Nominations announcement deadline. It’s worked closely with the BPI, MasterCard and The BRIT Awards to develop the iPhone application.

Shaun Springer, Head of Brand and Sponsorship at MasterCard UK & Ireland, said, “At MasterCard, we’re always looking for innovative new ways to enable Priceless experiences for fans. This is a great opportunity for us to work with our long-standing partners at The BRITs to drive MasterCard’s social media platform and deepen our engagement with music. We’re excited to be involved in this ‘first’ for The BRITs in 2012 and looking forward to unveiling a new competition to capture the imagination of the nation, which will be available through the new app.”

The BRIT (British Record Industry Trust) Awards is organised by the BPI, the British recorded music industry association. This year’s show will be the 32nd BRIT Awards. The event has raised more than £13million for The BRIT Trust charity, which benefits the BRIT School for Performing Arts & Technology, Nordoff-Robbins Music Therapy and a number of other charities.

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Opinion Articles

India caps mobile text messages

Anjana Pasricha from voanews.com writes:

India’s millions of mobile phone subscribers have won relief from a growing nuisance on the subcontinent - unsolicited text messages. The crackdown by regulators targets the world’s fastest-growing mobile phone market.

From remote villages to crowded metros, the number of mobile phones in India has grown exponentially to more than 850 million in just over a decade.

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Last week at The Fonecast: 3rd October 2011

Mark Bridge writes:

It’s time for my summary of last week’s mobile industry news… and what a week it’s been. Not just for me – I made my first-ever visit to Over The Air on Friday – but for the world of mobile devices.

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I'm no developer - but I still fell in love with Over The Air

Mark Bridge writes:

The text message just said "Yellow Citroën hatchback".  At least the diaeresis on the ë was in the right place. It meant the stranger who was giving me a lift from the station was probably an urbane French speaker. Either that, or they had surprisingly good predictive text on their phone. The third possibility - a serial killer with an old Sagem - hadn't crossed my mind yet.

It was at this point I realised I'd already fallen for Over The Air, a unique event aimed at mobile developers. Throwing caution to the wind, I'd arranged a lift there via Twitter with a mysterious developer I'd never met. Or spoken to.

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The Amazon Android tablet and the Apple iPhone 5

Mark Bridge writes:

I’m not a big fan of reporting on rumours - I’d rather wait until the real thing happens - but I thought these two stories were too big and too well-defined to ignore completely.

Firstly, it looks as though Amazon will be announcing an Android-powered tablet tomorrow. Called the Kindle Fire, it probably won’t be a direct replacement for the Kindle e-book reader but an alternative. Most commentators suggest we should expect a 7-inch colour screen, a focus on cloud-based services and a pretty heavily customised version of Android.

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Are smartphones endangering security?

Ian Kilpatrick, chairman of IP security specialists Wick Hill Group, writes:

Smartphones are spreading throughout the business world. Their use is growing across organisations and at all levels.

According to Gartner, sales of mobile devices in the second quarter of 2011 grew 16.5% year-on-year. Smartphone sales grew 74% year-on-year and accounted for 25% of overall sales in the second quarter of 2011, up from 17% in the second quarter of 2010.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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