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Friday, May 17, 2013

Reports about mobile phone calls cause an increase in blood pressure

Mark Bridge writes:

I was on the radio for a few minutes this morning. Nick Ferrari on LBC 97.3 FM was talking to me about a recent survey that noted a rise in blood pressure when people received calls on their mobile phones. As I waited to go on-air, a producer asked me what I thought. “Storm in a teacup”, I said. Well, it seemed better than “Makes my blood boil”.

At least LBC spent a few minutes looking into the story, which came from the annual American Society of Hypertension meeting in San Francisco. That’s more than some newspapers have done. The Daily Mail chose a headline of “Talking on a mobile phone can give you high blood pressure due to the stress it can cause”. Yet the research wasn’t about talking but answering. The Telegraph has “Mobile phones cause blood pressure to rise”, which is worryingly vague. Why am I being cynical about these stories?  To start with, the research was conducted on people who were taking medication for already-diagnosed hypertension. The purpose was to see whether answering a phone call during blood pressure monitoring would affect their readings.

Yes, their blood pressure was affected by receiving a call. Readings rose rose from an average of 121/77mmHg to 129/82. That wouldn’t worry me too much - after all, the NHS says any reading below 130/80 is considered to be normal - but it’s a much bigger deal if you’re taking medication and your doctor wants a consistent, accurate measurement.

Dr Giuseppe Crippa, who heads the hypertension unit at Guglielmo da Saliceto Hospital in the Italian city of Piacenza, conducted the research. He’s quoted as saying “This phenomenon might lead to misinterpretation and overestimation of the real patients’ blood pressure status. We believe that it is important to advise all patients to turn off their phone before entering the doctor’s office.”

That’s sensible advice. In fact, I’d say that’s the appropriate conclusion to be drawn at the moment.

After all, the study was of just 94 people... all of whom were receiving phone calls during blood pressure monitoring from a number they didn’t know. Interestingly, people who used their mobiles more than 30 times a day weren’t as dramatically affected as those who used their phones less.

Would a similar result have been noted if the patients had witnessed an unexpected event when watching television - perhaps during a news programme or an action film?  Would a fixed-line phone have had the same effect?  I don’t know. That’s something for another study.

Health professionals often talk of ‘white coat syndrome’ or ‘white coat hypertension’, which refers to an increase in blood pressure experienced by some patients when they’re in a clinical setting. It sounds as though an unexpected phone call can have similar effects.

In fact, I wonder what happens to blood pressure when people read about health scares in newspapers?

[Crippa Giuseppe , Zabzuni Dorjan, Cassi Antonino, Bravi Elena; Mobile Phone Calls Acutely Increase Blood Pressure Levels in Hypertensive Subjects [abstract]. Journal of Clinical Hypertension 2013;15 Suppl 1 :74]

Mark Bridge is not a health professional, although he is a big fan of 24 Hours in A&E. He’s a freelance technology writer and also produces podcasts for The Fonecast every week.
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Opinion Articles

Last week at The Fonecast: 26th September 2011

Mark Bridge writes:

Welcome to a summary of last week’s mobile industry news from TheFonecast.com.

The biggest mobile-flavoured story from the past seven days was probably HP’s replacement of its president and CEO. Léo Apotheker is out after less than a year, replaced by former eBay CEO Meg Whitman. It’s not likely to affect the company’s plans for webOS tablets and phones… but it’ll be interesting to see what Ms Whitman does next.

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Don't worry about Facebook Timeline... worry about your data, wherever it is

Mark Bridge writes:

I’m glad I don't work for Facebook. One minute everyone loves you, the next minute they hate you. Multiply that by the 500 million people now using Facebook every day and I’d be pretty insecure.

Author: The Fonecast
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Not all mystery shopping is a complete mystery

Mark Bridge writes:

If you’ve worked in retail, you’re probably aware of the ‘mystery shopper’. This is someone who appears to be a regular consumer but is actually reviewing your performance. Perhaps they’re working for your employer, maybe they’re conducting an independent survey, they may even be reporting for a magazine or newspaper. But they’re about as welcome as a knock on the front door when you’re at home in the shower.

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Only 17 per cent of advertisers have a mobile-optimised site

Google UK head of mobile advertising, Simon Morgan, considers the most significant developments in the field of m-commerce and crunches the mobile numbers.

Over the past year we've seen smartphones overtake PC sales for the first time. The number of people on the mobile web globally has doubled, reaching one billion and in the UK there are now 20 million mobile internet users. If we think of search as being a barometer of consumer interest, in just 12 months there has been a huge shift.

Author: The Fonecast
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Geography meets Social Media on 'Geosocial' sites

Ted Landphair of voanews.com writes:

There’s a well-worn phrase in real estate: “location, location, location,” meaning that where a property is located, alone, means more than anything else when it comes to assessing its value.

But ‘location’ is getting new meanings in these days of smartphones and other hand-held devices.

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