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Friday, February 4, 2011

Juniper Research says value of mobile augmented reality will increase 10-fold in five years

The total value of mobile augmented reality - a ‘digital overlay’ shown on top of on-screen images - will approach $1.5 billion (£930 million) in 2015, according to a new report from Juniper Research. That’s up from just $1.5 million in 2010, an average annual growth of 295% over the five-year period.

By the end of 2010, there were more than 500 AR apps available to download. Layar, the most popular choice, has now been downloaded more than 3 million times.

Of the $1.47 billion total in 2015, around a quarter is expected to come from location-based services and another quarter from augmented reality games. The next-largest proportion will be generated by enterprise use.

[Juniper Research white paper]

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Opinion Articles

The cost of European roaming needn't be a worry

Mark Bridge writes:

Today’s podcast feature is a personal look at the cost of mobile ‘roaming’ in France.

At the beginning of July 2011 the rate for European roaming charges fell to a maximum of 38p per minute (incl. VAT) for calls made while abroad in the EU – and 12p per minute for calls received. There’s also a maximum 12p charge for sending text messages.

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This week at The Fonecast: 26th August 2011

Mark Bridge writes:

Today's news summary is a little early because I'm on holiday this afternoon. I'll be leaving Iain and James in charge... and, even though it's traditionally the "silly season", they'll have plenty to talk about in Wednesday's podcast.

A week ago, the big news in our podcast was Google's purchase of Motorola Mobility. This week it was HP's move away from webOS devices. And now we hear that Steve Jobs has stepped down from the CEO role at Apple, although he's remaining with the company as Chairman of the Board.

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Power your laptop by taking a walk

Rosanne Skirble of voanews.com writes:

Scientists at the University of Wisconsin-Madison have developed a technology that turns human motion into electricity.

In this week's journal Nature Communications, they describe how to power a cell phone or other mobile device - like a laptop computer or GPS system - by simply taking a walk.

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Nokia prices: how low can you go?

Mark Bridge writes:

This week Nokia has announced the latest iteration of its Symbian software platform: Symbian Belle, which follows the alphabetical theme started by Symbian Anna. Whether we'll reach Symbian Zoe, Zara or Zsa-Zsa before Symbian support ends in 2016 is another matter. But I digress.

Along with Symbian Belle came three new phones - yet it was two other Nokia phones announced from Kenya on Thursday that caught my eye.

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Don't bother looking for a dramatically reduced HP TouchPad in the UK

Mark Bridge writes:

This weekend, you could have picked up a HP TouchPad webOS tablet for $99. Both the HP USA online store and Best Buy in Canada were selling the obsolescent devices at a substantial discount.

Yet over here in the UK, we've seen nothing except a prize draw from The Carphone Warehouse and a less-than-£90 discount from Amazon. And I don't expect anything much better in the short-term.

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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