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Saturday, February 25, 2012

Orange UK introduces NFC loyalty scheme

Orange Quick Tap TreatsOrange UK has revealed an NFC-based loyalty scheme called ‘Quick Tap Treats’ in partnership with the EAT restaurant chain. Customers with a compatible NFC-equipped Orange phone will be able to to tap their handset against a special poster at any participating EAT outlet. They’ll then be directed to a mobile game, with winners receiving a voucher for a free treat. Options include free food, free drinks and ‘upgrades’ to larger portions.

It follows Orange’s launch of its ‘Quick Tap’ contactless mobile payment service last year.

Around 200,000 Orange UK customers using eight different handset models will be able to access the new Quick Tap rewards programme when it launches. Quick Tap Treats will run in EAT outlets until the summer.

Pippa Dunn, Chief Marketing Officer at Orange UK, said “Last year we started a whole new movement in the way consumers make payments on the high street, and with Quick Tap Treats, we're continuing this with a new and innovative way for our customers to receive rewards for their loyalty. So whether it’s a free coffee on the way into work, or a free baguette at lunchtime, you really do get more with your mobile on Orange”.

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Mark Bridge writes:

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This week at The Fonecast: 26th August 2011

Mark Bridge writes:

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Power your laptop by taking a walk

Rosanne Skirble of voanews.com writes:

Scientists at the University of Wisconsin-Madison have developed a technology that turns human motion into electricity.

In this week's journal Nature Communications, they describe how to power a cell phone or other mobile device - like a laptop computer or GPS system - by simply taking a walk.

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Mark Bridge writes:

This week Nokia has announced the latest iteration of its Symbian software platform: Symbian Belle, which follows the alphabetical theme started by Symbian Anna. Whether we'll reach Symbian Zoe, Zara or Zsa-Zsa before Symbian support ends in 2016 is another matter. But I digress.

Along with Symbian Belle came three new phones - yet it was two other Nokia phones announced from Kenya on Thursday that caught my eye.

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Don't bother looking for a dramatically reduced HP TouchPad in the UK

Mark Bridge writes:

This weekend, you could have picked up a HP TouchPad webOS tablet for $99. Both the HP USA online store and Best Buy in Canada were selling the obsolescent devices at a substantial discount.

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