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Monday, February 11, 2013

Trakdot luggage-tracking device to launch in UK this April

Trakdot, the luggage-tracking service announced at the recent CES show in Las Vegas, is heading for the UK.

Consumers simply put the battery-powered Trakdot Luggage device in their case and receive city-specific information on the location of their baggage in real time. The service sends alerts via SMS and can be accessed via an Apple or Android application as well. There’s also a web-based tracking option.

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Trakdot has been created by California-based GPS specialist GlobaTrac. The device itself doesn’t use satellite location but instead picks up information from nearby cell sites. It’s compliant with air safety regulations because it shuts down when an aircraft reaches a speed of 100 knots or more. When the plane lands, the Trakdot device reactivates and reports its whereabouts.

Harry Steck, CEO of GlobaTrac, said “A recent passenger survey from the International Air Transport Association showed that 81% of travellers are interested in tracking their bags in real time. Trakdot Luggage empowers travellers to do just that, with a revolutionary product that is inexpensive as well as simple and convenient to use. The number of people travelling by air increased by 4.5% in 2011, so whether travelling for business or pleasure, we think there is a huge UK market for Trakdot.”

The product is expected to go on sale in the UK from April 2013 at around £39.95. There’ll be an annual service fee of £8.45 and an activation fee of £5.95.

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Opinion Articles

The fight against mobile bullying gets smarter with Bully Block

Mark Bridge writes:

With mobile phones becoming smarter – and increasing numbers of children using these smartphones – it's not surprising to hear that bullies are taking advantage of mobile technology. 'Cyber-bullying' is now in the Oxford English Dictionary... and some people have even called for a ban on mobiles in schools in an attempt to reduce bullying.

Taking a high-tech perspective in the fight against mobile bullying is Sedgrid Lewis, CEO of Spy Parent LLC.

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Never mind iPhone 5, it's the Apple iPad 3 that could change the world

Mark Bridge writes:

I like a bit of competition. It can encourage innovation, whether it's NASA's moon landings or Formula 1's telemetry. And it can be entertaining to watch, from Premiership football to the Tour de France.

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This week at The Fonecast: 17th July 2011

Mark Bridge writes:

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How safe is your voicemail... and how safe is your phone?

Mark Bridge writes:

In this week's podcast feature we're joined by Jack Wraith, chief executive for the Telecommunications UK Fraud Forum and chairman of the Mobile Industry Crime Action Forum.

He talks to Iain Graham about the current state of voicemail security and the improvements to mobile security we've seen in the last few years.

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Dead phone boxes are now ready for saving lives

Mark Bridge writes:

The public telephone box is disappearing as mobile phone coverage improves. In 2002, there were 92,000 BT phone boxes in the UK. Today, there are a total of 51,500 payphones… including 11,000 traditional red boxes. In order to preserve the appearance of rural life - if not the landline connection - BT has been asking parish councils across the UK if they'd like to adopt their local kiosk. Just £1 lets a community keep its red BT phone box (with the payphone taken out)… and 1,500 have been adopted so far.

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Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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