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Saturday, August 13, 2011

HTC invests in 'Beats by Dr Dre'

HTC Corporation has announced a partnership and investment deal with Beats Electronics, the company behind the ‘Beats by Dr. Dre’ audio products. As a result, HTC will be releasing a number of devices that include Beats sound innovations in the autumn.

Beats Electronics will continue to operate as a separate company with Jimmy Iovine as Chairman.

Mr Iovine, who is also Chairman and CEO of Interscope Geffen A&M Records - which is a division of Universal Music Group and a stakeholder in Beats - said “The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smart phone industry and define the future. For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution; and reengineer how sound is delivered so that the consumer feels the music the way that the artist intended.”

Peter Chou, CEO of HTC Corporation, said “Beats has found a unique way to harness popular culture in a manner that is unlike any other brand today. It’s an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on HTC phones. We obsess over every detail of a consumer’s mobile experience and audio is a critical part of that experience.”

HTC is planning to buy 51% of Beats Electronics for a maximum $309 million.

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Opinion Articles

Synchronising Microsoft Outlook with an Android phone

Mark Bridge writes:

I've previously talked about my Google Nexus S and the challenges of synchronising it with Microsoft Outlook. Well, more like the problem of finding anything that'll do the job.

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24 hours with the Google Nexus S: part two

Mark Bridge writes:

So there I was with my Nexus S, a cup of tea and the challenge of synchronising calendar, contacts, tasks and notes from Microsoft Outlook. I’d found Syncdroid.net and its list of suggestions… and then an email arrived on my phone from the ‘Android Team’

Author: The Fonecast
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24 hours with the Google Nexus S: part one

Mark Bridge writes:

So, I’ve just upgraded to the Google Nexus S. The Samsung i9020. That was pretty easy. The local branch of Carphone Warehouse had one in stock.

It’s my first Android phone. In fact, it’s my first upgrade for a few years.

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Sponsor The Fonecast at the GSMA Mobile World Congress

Mobile World Congress is the mobile industry event of the year. It takes place in Barcelona from 14th February this year – and The Fonecast will be heading there to listen to the keynote speeches, attend the briefings and interview many of the visitors.

 

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Podcast predictions for 2011

Mark Bridge writes:

Every year since we started podcasting in 2006, we've used our last regular show of the year to make some predictions for the following 12 months.

This year's podcast on 22nd December was no exception.

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Recent Podcasts

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Podcast from Mobile World Congress 2015

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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