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Friday, March 25, 2011

This week at The Fonecast: 26th March 2011

Mark Bridge writes:

There was big news from the United States this week as Deutsche Telekom decided to sell T-Mobile USA to AT&T. Was it a shotgun wedding or is this a carefully calculated deal designed to benefit consumers?  Time will tell – assuming, of course, the merger gets approved by the US regulator.

Talking of regulation, Ofcom’s announced plans for a 4G spectrum auction in the UK next year. It’s hoping to start the auction in the first quarter of 2012 – but that’s also assuming everything runs smoothly. Everything Everywhere has already said it’s not happy with some of the proposed rules.

In the mobile-threatening world of WiFi (or should that be ‘mobile-enhancing’?), things are running a little more smoothly. WiFi network operator Fon has just announced a mobile payment deal with mopay, while London Underground is planning a WiFi network that’ll cover its tube stations.

When it comes to manufacturers, you’d have rightly expected much of their news to be coming from the CTIA Wireless trade show in the USA. It’s been described as ‘the American Mobile World Congress’, which isn’t too far off the mark. Samsung revealed a couple of new Android-powered tablets that out-thinned the iPad 2, while LG offered somewhat vague news of a new wireless charger. Pretty much everything else from CTIA 2011 wasn’t really aimed at the UK.

Back to the iPad 2 for a moment. It made its UK debut at 5pm on Friday… and the BlackBerry PlayBook tablet is right on its heels. The PlayBook will be available in the USA and Canada on 19th April, with a UK release expected to follow in the summer. As well as running its own apps, it’ll be capable of running Android applications as well (albeit with a little help).

While I’m on the subject of Android apps, Amazon opened its own Amazon Appstore in the USA (and was promptly hit with legal action from Apple). No sign of UK availability yet.

Finally – and still with a legal theme – five men were jailed this week for a total of 37½ years after a missing trader VAT fraud worth £140 million tax. HM Revenue & Customs said the men “blatantly deprived us all of millions of pounds for the nation's public services”. Almost sounds like they’re fighting the same cause as UK Uncut, who are planning to occupy Vodafone's flagship Oxford Street store as a tax protest today!


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Opinion Articles

How the right mobile phone technology can turn anyone into a spy

Mark Bridge writes:

A few weeks ago I received a phone call out of the blue. It went something like this:
“I think my partner's cheating on me. How can I get into the GPS on his phone to find out where he is?”

I'm no secret agent. Nevertheless, it got me thinking.

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To SIM or not to SIM; that is the question

Mark Bridge writes:

The last couple of weeks have seen the ‘embedded SIM’ making headlines.

The term ‘embedded SIM’ has previously been used to describe non-phone equipment with a SIM card pre-installed in a built-in 3G modem. Technically the modem was embedded, not the SIM – but it looks as though genuinely embedded SIMs could be just around the corner.

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How we could use mobile technology to destroy personal privacy

Mark Bridge writes:

Head to any major city, look around and you’ll see tourists recording their visit. Some have digital cameras, some have phones and some are shooting video.

It’s the same kind of scene when you go to a concert. The performer on stage will be looking at a sea of blue faces, all illuminated by their smartphones. This, I reckon, could be the beginning of the end of privacy.

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What's the value of mHealth?

James Rosewell writes:

Any healthcare solution involving some component of mobile technology seems to come under the banner mHealth. A solution that captures information about diabetes sufferers' blood sugar levels via prompted text messages and relays this information to a physician would be considered mHealth. Providing feedback to the diabetes patient about a change in dosage following review by the physician makes the solution even better. Linking devices that automatically monitor blood sugar levels and dispense insulin involving a remote computer and physician to monitor the real-time situation moves the solution on a level still. All these examples show how mobile technology can be used to improve quality of life.

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How to mess up a customer relationship with SMS marketing

Mark Bridge writes:

Do you want to know how to foul up your customer relationships?  How to use mobile marketing to reduce customer loyalty?  Then gather around, dearly beloved, for I have a case study you're sure to appreciate.

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