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Friday, July 29, 2011

Burnside Telecom: the largest mobile phone manufacturer

Mark Bridge writes:

You could probably describe Burnside Telecom as the world’s largest mobile phone manufacturer. No, not production volumes - but the physical size of its products.

Burnside Telecom telephoneThis UK-based designer and manufacturer produces a variety of mobile devices, from office-style ‘desktop mobile phones’ to the type of rugged outdoor telephone used at railway crossings.

“I guess the strapline for our business today is we provide landline alternatives”, managing director Colin Aitken told me. “The company’s ten years old this year. The founders - David Robson, Nigel Slater - are two very experienced engineers. Their vision for the business ten years ago was really to look at some new markets where mobile was starting to become an option. It led them through a series of product developments to where we are today in delivering fixed mobile phones and fixed cellular terminals.”

Those products are now available in a broad range of industry sectors, Colin explained.

“We have products that are installed in large retail organisations to replace landline solutions. We have products sold into emergency companies where they need to have tough fixed phones installed in places they can’t lead landlines - and a series of new products targeted to the telecare market, where you’ve got a lot of elderly residents that would love to have a telephone in their home but unfortunately the expense of leading a landline to it is often prohibitive.”

As well as providing mobile phones that connect to conventional mobile phone networks, Colin revealed the company’s products are increasingly being used on private mobile networks. These offer all the advantages of a traditional PBX system but without the need for cabling, making them perfect for large sites and for organisations that want to avoid disrupting their operations.

You can listen to the full interview with Colin Aitken about Burnside Telecom’s activities and plans on our website audio player, via iTunes or by downloading the MP3 file.
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Opinion Articles

How the right mobile phone technology can turn anyone into a spy

Mark Bridge writes:

A few weeks ago I received a phone call out of the blue. It went something like this:
“I think my partner's cheating on me. How can I get into the GPS on his phone to find out where he is?”

I'm no secret agent. Nevertheless, it got me thinking.

Author: The Fonecast
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To SIM or not to SIM; that is the question

Mark Bridge writes:

The last couple of weeks have seen the ‘embedded SIM’ making headlines.

The term ‘embedded SIM’ has previously been used to describe non-phone equipment with a SIM card pre-installed in a built-in 3G modem. Technically the modem was embedded, not the SIM – but it looks as though genuinely embedded SIMs could be just around the corner.

Author: The Fonecast
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How we could use mobile technology to destroy personal privacy

Mark Bridge writes:

Head to any major city, look around and you’ll see tourists recording their visit. Some have digital cameras, some have phones and some are shooting video.

It’s the same kind of scene when you go to a concert. The performer on stage will be looking at a sea of blue faces, all illuminated by their smartphones. This, I reckon, could be the beginning of the end of privacy.

Author: The Fonecast
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What's the value of mHealth?

James Rosewell writes:

Any healthcare solution involving some component of mobile technology seems to come under the banner mHealth. A solution that captures information about diabetes sufferers' blood sugar levels via prompted text messages and relays this information to a physician would be considered mHealth. Providing feedback to the diabetes patient about a change in dosage following review by the physician makes the solution even better. Linking devices that automatically monitor blood sugar levels and dispense insulin involving a remote computer and physician to monitor the real-time situation moves the solution on a level still. All these examples show how mobile technology can be used to improve quality of life.

Author: The Fonecast
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How to mess up a customer relationship with SMS marketing

Mark Bridge writes:

Do you want to know how to foul up your customer relationships?  How to use mobile marketing to reduce customer loyalty?  Then gather around, dearly beloved, for I have a case study you're sure to appreciate.

Author: The Fonecast
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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

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