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Tuesday, July 6, 2010

PUMA kicks off with touchscreen phone

Sport & lifestyle company PUMA AG says its new touchscreen mobile phone, produced in partnership with Sagem Wireless, will go on sale later this month. It's being launched in Germany, the UK, Italy, Netherlands, France, Switzerland, Austria, Greece, Romania, Macedonia and Slovenia. In addition, a distribution agreement has been arranged in the UAE and operator agreements have also been reached in Uganda, Madagascar, Kenya, Mauritius, Cameroon, Botswana, Tunisia and Senegal.

Puma mobile phoneThe PUMA Phone has an integrated solar cell for additional power. It's equipped with a 2.8-inch screen, a 3.2-megapixel camera, multimedia player, FM radio, expandable memory, GPS and pedometer. There's a proprietary operating system; HSPA and W-CDMA connectivity are both supported. SIM-free price is €399 (£330+VAT).

Thierry Buffenoir, CEO of Sagem Wireless, said "This step into connected lifestyle devices and services is a strategic move for both PUMA and Sagem Wireless, which is reflected in the quality of our operator partners who are joining with us to deliver the PUMA Phone.  The connected services and m-commerce opportunities will enable mobile operators to create and access new channels for reaching niche communities with highly customised products and services that drive data usage."

 

 

 

 

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Opinion Articles

Hotel phone charges demonstrate the value of packing your mobile

Mark Bridge writes:

I like hotels. Free biscuits in your room and all the portions of UHT milk you can drink. But the phone calls... that's a different story.

Dearie me, you're paying for that hospitality tray when you pick up the phone.

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Charlie Chaplin, a mobile phone and a time-travel mystery

Mark Bridge writes:

A Charlie Chaplin DVD includes an image of a woman using a mobile phone in 1928.

That’s the suggestion surrounding a YouTube clip that’s currently received more than 2½ million hits since it was posted online last week.

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Why the Sat-Nav Application Model is Broken

James Rosewell writes:

Most Sat-Nav applications are now obtained via the Application Store used on the mobile phone. Navigon have gone so far as to remove access to their application via any other route. Application Stores are now the only choice. This move to a platform-specific sales model is a massive mistake.

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Come on, Steve Jobs – why don't you attack a few more mobile companies?

Mark Bridge writes:

Mark Zuckerberg's girlfriend breaks up with him acrimoniously. So off he goes and creates Facebook. Yes, there's nothing like an insult to fire up the creativity. Well, that's certainly what the plot of The Social Network would like you to think.

And, you know, it's got a point. In fact, I'd go as far as to say that sticking two fingers up at the opposition seems to be the new way of doing business.

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The positive cult of giffgaff

Mark Bridge writes:

Wouldn't it be great if mobile customers loved their networks so much that they'd fight for them?  Ofcom would be inundated with complaints from O2 users about its decision not to allow GSM frequencies to be used for 3G services. Vodafone customers would demand that Nokia pre-loaded the N8 with a Vodafone 360 application. Orange users would be sending petitions to radio stations, asking them to implement HD Voice on phone-ins. And giffgaff users would take to online forums to defend the service they receive.

Oh, hang on. That last one's already happening.

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