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Wednesday, September 19, 2012

Tablet sales forecast to be even higher than previously expected

Research company IDC has increased its forecast for the worldwide media tablet market following record sales figures and high expectations for the rest of this year. The company has increased its predicted 2012 total from 107.4 million units to 117.1 million units shipped.

Next year’s forecast has also been revised upward from 142.8 million units to 165.9 million units, while worldwide tablet shipments in 2016 are expected to reach 261.4 million units.

Tom Mainelli, research director for Mobile Connected Devices at IDC, said “Despite ongoing economic concerns in most regions of the world, consumers continue to buy tablets in record numbers and we expect particularly strong demand in the fourth quarter. Apple leads the market with its iPad, and we expect its dominance to continue in the second half of the year. Still, we believe there is room in the market for others to find success, and new Android- and Windows-based products shipping in the coming months will give consumers plenty of buying options during the holiday season.”

Apple’s iOS-powered iPad will continue to dominate tablet sales: its share is expected to grow from 57.2% last year to 60% in 2012 before slipping back to 58% by 2016. Meanwhile Android will slip from 38.9% in 2011 to 35.3% this year and then to 30.5% by 2016. Windows-based tablets are expected to take 4% of the market in 2012, rising to 11% by 2016.

However, although IDC has increased its forecast for tablets in 2012, it’s also lowered its forecast for eBook readers. Shipments this year are now expected to reach 23.6 million units.

[Chart; Report]

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Opinion Articles

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Mark Bridge writes:

Persuading mobile phone users not to hold their phone when they’re driving should be a simple task. It’s dangerous, it’s against the law and the penalties include a fine plus points on your licence.

But even then, there’s often an excuse about convenience and usability. Some people don’t like wearing headsets, some don’t like wires and some simply forget to charge the batteries.

That’s why a new hands-free Bluetooth loudspeaker from French company BeeWi caught my eye.

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The simple case of the disguised iPhone 4

Mark Bridge writes:

I remember the launch of Carweek back in the 1990s. It was a motoring magazine produced as a weekly glossy newspaper; a novel format, although one that probably led to its demise. 'Spy shots' of prototype cars seemed then – as now – to be much sought-after, despite them often not showing much resemblance to the finished product. Indeed, I often wondered how you could possibly road-test the handling of a new car when it was covered with unflattering body parts that served to disguise its shape.

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Maria Sharapova and the 'geek porn' of unboxing

Mark Bridge writes:

'Unboxing' is - or was - the new geek porn. We know this because The Register told us so in 2006, when the practice of video recording the unpacking of new consumer electronics products started to become popular. Just over two years later The Independent tried to tell us that unboxing was still the new geek porn but, by then, conventional porn had probably returned to... er... pole position.

Why do I mention this?  Well, Sony Ericsson has just published its own unboxing video featuring tennis player, model, charity worker and Sony Ericsson brand ambassador Maria Sharapova.

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Scaremongering news stories? There's an app for that

Mark Bridge writes:

Here’s a news headline that caught my eye.

Shotgun certificate up for renewal?  There's an app for that

Or, if you prefer…

Police to allow gun users renew licences with iPhone app

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Mobile payments: solutions get dumber while cards get smarter?

Mark Bridge writes:

Last week I spotted a couple of mobile-related news stories that involved payment company MasterCard. One came from CPI Card Group, which had introduced a “next-generation, MasterCard-approved payment tag” (a.k.a. 'sticker') that enabled “any mobile device to be used to make payments anywhere using the worldwide contactless MasterCard PayPass standard” (by sticking it on the back).

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