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Thursday, January 17, 2013

Smartphones expected to account for more than half of all mobile phones shipped next year

Figures from ABI Research suggest that smartphones will account for 50% of all handset shipments by 2014, increasing to more than two-thirds of all mobile phones by 2018.

However, this growth isn’t expected to result in Apple gaining any increased market share in the next few years: its iPhone family appears unlikely to gain any more than this year’s anticipated peak of 22%.

Full details of the announcement are below.


Apple’s market share will peak at 22% in 2013 as smartphones dominate global handset market

Smartphone shipments will account for 50% of all handset shipments by 2014 and become the largest handset segment in the world, according to the latest market forecasts by market intelligence firm ABI Research. By 2018, 2.4 billion handset shipments with smartphones will account for 69% of all handset shipments. LTE handsets will account for 35% of all handset shipments and 50% of smartphone shipments in 2018.

“Barring an unlikely collapse in Samsung’s business, even Apple will be chasing Samsung’s technology, software, and device leadership in 2013 through the foreseeable future,” says senior analyst Michael Morgan. Since 2010 Samsung has grown its smartphone market share from 8% to over 30% in 2012; meanwhile Apple’s market share is expected to peak in 2013 at 22%; remaining flat through 2018. While Samsung’s rise has been on the back of Android, which accounts for 90% of Samsung’s smartphone shipments, the future smartphone OS landscape will likely be heavily influenced by the importance Samsung places on the elements of its OS portfolio of Bada, Tizen, Windows Phone, and Android.

Just as handset OEM focus has driven the success of the Android ecosystem, LTE smartphones, and handsets will also experience a rapid increase in shipment penetration as handset OEMs battle to keep their handsets relevant to mobile operators. As LTE handsets commonly feature the latest in screen and application processor technologies, LTE handsets will also benefit from the demand of consumers looking to acquire a premium smartphone regardless of its WWAN connectivity.

“With the successful launch of the iPhone 5 and competing LTE handsets from other leading OEMs, LTE handsets will be found in the hands of many consumers who do not even have access to LTE networks,” adds senior practice director Jeff Orr. “Apple is demonstrating to the market that LTE is not the only reason to buy a premium handset.”

While LTE will be the fastest-growing WWAN technology in history, the growth in smartphone shipment penetration will be driven by the rapidly growing low-cost smartphone segment. ABI Research forecasts that smartphones with wholesale ASPs under $250 will account for 62% of smartphone shipments by 2018.

These findings are part of ABI Research’s Mobile Handset Markets Database, which includes files detailing smartphone and mobile handset shipments, forecasts, and market share.

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Opinion Articles

Review: BeeWi BBS020 solar-powered hands-free Bluetooth car kit

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Persuading mobile phone users not to hold their phone when they’re driving should be a simple task. It’s dangerous, it’s against the law and the penalties include a fine plus points on your licence.

But even then, there’s often an excuse about convenience and usability. Some people don’t like wearing headsets, some don’t like wires and some simply forget to charge the batteries.

That’s why a new hands-free Bluetooth loudspeaker from French company BeeWi caught my eye.

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Mark Bridge writes:

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Mark Bridge writes:

'Unboxing' is - or was - the new geek porn. We know this because The Register told us so in 2006, when the practice of video recording the unpacking of new consumer electronics products started to become popular. Just over two years later The Independent tried to tell us that unboxing was still the new geek porn but, by then, conventional porn had probably returned to... er... pole position.

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Scaremongering news stories? There's an app for that

Mark Bridge writes:

Here’s a news headline that caught my eye.

Shotgun certificate up for renewal?  There's an app for that

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Police to allow gun users renew licences with iPhone app

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Mark Bridge writes:

Last week I spotted a couple of mobile-related news stories that involved payment company MasterCard. One came from CPI Card Group, which had introduced a “next-generation, MasterCard-approved payment tag” (a.k.a. 'sticker') that enabled “any mobile device to be used to make payments anywhere using the worldwide contactless MasterCard PayPass standard” (by sticking it on the back).

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