ZTE’s promise to introduce eight new mobile devices at Mobile World Congress was made good on Monday.
The ZTE Era, which will be available in the second half of this year, is a slim Android phone running the NVIDIA Tegra 3 quad-core chip. It’s 7.8mm deep and has a 4.3-inch screen.
Other devices included the Android-powered ZTE PF112 with a 4.5-inch screen, two new quad-core tablets for the European market and a Windows Phone handset called the ZTE Orbit. In addition, ZTE introduced an Android smartphone user interface called ZTE MiFavor, bringing the option of up to nine ‘home’ screens.
He Shiyo, ZTE Executive Vice President and Head of the Terminals Division, said “Last year, ZTE terminal shipments grew by 50%, exceeding our objectives, and we achieved a 400% increase in smartphone shipments. This growth has been worldwide - ZTE smart terminal shipments in Europe increased by over 300% last year, and terminal shipments in the US by 100%. Revenue from international business is now over 60% of ZTE’s terminal revenues. Our long-term goal for the Terminals Division is to achieve a compound growth rate of above 40% per year for five consecutive years from 2010, and to become one of the top three vendors in the global handset market by 2015. This extensive new range of handsets, tablets, datacards and user features we are announcing here at Mobile World Congress 2012 will help us drive this momentum through 2012 and beyond. This is a new era for ZTE branded devices.”