I.T. and networking company Cisco has predicted that annual mobile data traffic worldwide will reach 3.6 exabytes (3.6 billion gigabytes) per month by 2014. That's a 39-fold increase from last year, which represents a compound annual growth rate of 108%.
Cisco says this increase is being driven by the popularity of mobile-ready devices and by mobile video consumption. Mobile video is expected to represent two-thirds of all mobile data traffic by 2014, increasing 66-fold from 2009.
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China-based mobile manufacturer Huawei has agreed to pre-install Opera Mobile 10 on a range of its mobile handsets. It'll be using the special operator/OEM version of Opera Mobile 10 that was released in December 2009.
Jiang Huabing, head of Huawei's handset R&D department, said "Customer expectations for mobile-phone capabilities are constantly growing. We needed a browser that's always ahead of those expectations, anticipating our customers' mobile Web needs and making it a reality. Opera is that browser".
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Location-based mobile social network GyPSii and mobile mapping company Telmap have announced a partnership to jointly develop advanced location-based social networking for mobile networks.
As part of the deal, Telmap will use GyPSii's software to add social networking and user-generated content to its Telmap5 Mobile Location Companion. This includes integration with Facebook and Twitter, enabling users to share location-specific information – from videos and pictures to recommendations and geo-located blogs.
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O2 has announced a sponsorship deal with music identification service Shazam that'll deliver targeted ads for the O2 Priority Tickets service. Customers who have tagged songs through Shazam’s iPhone application will be shown relevant ads for O2 Priority pre-sales based on the music they're interested in.
O2 Priority Tickets gives O2 customers the ability to purchase tickets for gigs at The O2 and O2 Academy venues up to 48 hours before they go on general sale.
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